Martin Weigel

Founder & CSO @ emdub | author | ex-CSO Wieden+Kennedy Amsterdam | ex-CSO Abbott Mead Vickers BBDO | London | Amsterdam | New York | São Paulo

United Kingdom

About

Martin Weigel is a brand strategist, former Chief Strategy Officer at Wieden+Kennedy Amsterdam, and founder of EMDUB. He helps companies find their superpower - and turn it into action.

Experience

  • Founder at emdub
    Jan 2025 - Present · 1 yr 7 mos

  • Chief Strategy Officer at AMV BBDO
    Apr 2023 - Dec 2024 · 1 yr 9 mos

  • Chief Strategy Officer at Wieden + Kennedy, Amsterdam
    Aug 2009 - Apr 2023 · 13 yrs 9 mos

  • Planning Director at Leo Burnett
    Apr 2007 - Aug 2009 · 2 yrs 5 mos

    Kelloggs (UK and global)

  • J. Walter Thompson Worldwide (6 yrs 1 mo)
    • Global Planning Director
      2005 - 2007 · 2 yrs

      Sunsilk (global) and Diamond Trading Company, formerly de Beers (global)

    • Regional Head of Planning, Latin America
      2003 - 2005 · 2 yrs

    • Global Planning Director
      2002 - 2005 · 3 yrs

      Lux