Martin Simpkins

From conceptual idea to market, developing products and services in key verticals

Amsterdam Area

About

I specialize in turning early-stage ideas into viable products and businesses. From initial concept and user insights through design, development, and launch, I lead the full journey of bringing innovation to market. I thrive at the intersection of creativity and execution—shaping ideas, assembling the right teams and partners, and turning vision into tangible, revenue‑generating outcomes. My focus is on building products that not only solve real problems but create new opportunities for growth and impact.

Experience

  • Director at 2NIA
    Feb 2021 - Present · 5 yrs 6 mos

    I specialize in turning early-stage ideas into viable products and businesses. From initial concept and user insights through design, development, and launch, I lead the full journey of bringing innovation to market. I thrive at the intersection of creativity and execution—shaping ideas, assembling the right teams and partners, and turning vision into tangible, revenue‑generating outcomes. My focus is on building products that not only solve real problems but create new opportunities for growth and impact.

  • Prodo Group Limited (2 yrs 2 mos)
    • Senior Consultant
      Jan 2021 - Apr 2021 · 4 mos

    • Managing Director
      Mar 2019 - Jan 2021 · 1 yr 11 mos

      At Prodo Group, we have a global network of partners in the technological and entertainment sectors. Providing world class events to an audience of millions of consumers across many markets. We work closely with you to make sure you present your message to your target customers. With a range of platforms, including live events, online social media platforms, sporting events, reality TV shows, competitions and much more, we can tailor a strategic plan that aligns with your companies goals. Get in touch to find out how we can help develop your brand globally.

  • Sales Director at SKY WORLD MEDIA LIMITED
    Mar 2018 - Jul 2018 · 5 mos

    Responsible for the sale advertising space in the form of TV commercials for major sporting and cultural events around the world. Implementation of the end to end sales process including lead generation, client acquisition and post sale follow up with CEO’s / Marketing Directors and C-Level decision makers within Fortune 100 companies

  • Media Development Executive at PHMG Worldwide
    Oct 2016 - Jul 2017 · 10 mos

    Liaising with contacts from companies of every size, shape and sector of the worldwide market, informing them how PHMG’s world-leading audio branding services can deliver results for their business. - Becoming well-versed in the power of audio branding, developing the knowledge to introduce businesses to the concept and help them understand how they can sound as good as they look - Acting as the first point of contact for every potential PHMG client, contacting prospects within a specialist sector of the worldwide market - Effectively communicating the features and benefits of our bespoke On-Hold Marketing, Auto Attendant and Out-of-Hours Messaging services over the phone - Informing prospective clients how expertly written and skilfully produced on-hold messages can build brands, promote products and sell services - Arranging appointments with key company decision makers on behalf of the Business Development Managers, allowing them to meet with prospects in person to further demonstrate the service and tailor a solution to their individual brand

  • Director at Global ECU Forum
    Jan 2011 - Nov 2016 · 5 yrs 11 mos

    Development of the company strategy, people, products, services or individual networking projects built by us for specific industry channels. Responsible for all aspects of conception, delivery, design, production, sales, marketing, operations, supply chain, talent and Development of all employess, providers and partners. Highlights include the Global Evolving Corporate Universities (ECU) Forum, which has taken place in 16 countries around the world, bringing together industry leaders from Fortune 500 companies. Initialized several networks within the HR sector and also a steering committee member of the Asian Society of Corporate Universities. Responsible for directly introducing our Vendors and Delegates with our portfolio of corporate clients based on specific corporate objectives