’s-Hertogenbosch, North Brabant, Netherlands
An experienced, strategic creative, with a desire to understand and solve problems through effective and memorable design solutions. I work across various disciplines, using relevant tools to help get the message across. Areas of expertise: Branding and identity, packaging and retail, web design, exhibitions and events, photography and video. I love ideas Ideas are tools that I use to solve design problems. Everything I do is centred around an original idea. I talk it through For me, a conversation is where every job begins. I listen and learn A brief is a two-way process. I listen, but I'll also question, explore and seek to understand. I keep an open mind It's never a good idea to limit yourself. Great ideas often come from unexpected places. I take the straightforward approach Who likes complicated? I look to be effective yet refreshingly simple. #freelancedesigner #artdirector #experiencedesign #branding #eventbranding #packaging #conceptdesign #storytelling #logodesign http://www.martinbacon.design/
An experienced, creative and pragmatic Art Director, specialising in communication design and art direction for brands large and small. Creating successful and compelling material for organisations such as Hansgrohe, GEA foods, Lukkien, Douwe Egberts, Design Bridge, and Philips.
An experienced, creative and pragmatic Art Director, specialising in communication design and art direction for brands large and small. Creating successful and compelling material for organisations such as Hansgrohe, GEA foods, Lukkien, Douwe Egberts, Design Bridge, and Philips.
In the role of Communication Design Creative Lead in Philips Personal Health Solutions design team, I support the Business Design Partner to orchestrate a compelling and differentiated Philips brand experience worldwide. I co-create the concept, appearance and impact of communication channels, based-on insights into user needs and contexts of use. I utilize a thorough understanding of media trends, user trends and brand direction. Partnering with key stakeholders in the business and the marketing communication team I guide the development of effective and compelling global communications for the business. I create and direct design concepts from digital to print to achieve delivery of the overall program.