Wevelgem, Flemish Region, Belgium
Martijn Vanhoorelbeke has dedicated his career to elevating the art of aufguss, transforming a traditional sauna ritual into a deeply sensory, emotionally resonant experience. As the founder and CEO of Aromen, he has built one of the most recognised names in the international aufguss community. Through a carefully crafted range of aromatherapy products, professional training courses, and innovative tools, from session planning charts to digital apps, Aromen equips sauna masters and wellness centres with everything they need to create truly immersive rituals. What sets Martijn apart is his belief that aufguss is more than technique, it's storytelling through scent, heat, movement, and atmosphere, from the cultural use of plants to modern aromatherapy science. When he's not developing new concepts or working alongside his team, Martijn serves as President of the Jury for the Aufguss WM and as a Presidium Board Member, and is a familiar and passionate voice at events and in communities shaping the future of aufguss worldwide.
Loylymasters supports passionate sauna masters and their professional Aufguss experiences to deliver high-quality wellness programs that are influenced by the seasons, helping to cater for the ever-changing needs and continued wellbeing of their guests. We believe that a holistic sauna experience must naturally support one’s health, mentally and physically. That's why we offer a wide range of natural products and wellness support programs that include: — Essential oils for steaming rituals — Scrubs and clays for natural skin treatments — Resins & herbs for smoke rituals — And more! Working with these products as the foundation of our aromatherapeutic treatments enables us to support sauna masters throughout their training. Our Aufgussmaster school shares new ideas on our information platform, allowing them to take their aufguss sessions to the highest level. Click below to visit our website or view our catalog of wellness services! Have any questions about how we can support your wellness centre? Connect with me on Linkedin.
Aromen is een jong en dynamisch Belgisch bedrijf. De afgelopen acht jaar hebben we kunnen groeien dankzij de gedrevenheid van ons ganse team. We delen allemaal dezelfde passie en enthousiasme voor welzijn. Aromen is opgericht door Martijn Vanhoorelbeke en Jurgen De Meester, in samenwerking met Dr. Stephen Lewis. Martijn is gediplomeerd herborist, Jurgen is landbouwkundig en biotechnologisch ingenieur, en Dr. Stephen Lewis is arts gespecialiseerd in preventieve en immuniteitstherapieën. Hun expertise en passie voor de natuur en de wetenschap drijven hen aan om verschillende modellen te ontwikkelen die het welzijn ondersteunen door middel van aromatherapie en deze gemakkelijk te integreren in het dagelijkse leven. --------------------- Aromen is a young and dynamic Belgian company. Over the past eight years, we have been able to grow thanks to the drive of our whole team that all share the same passion and enthusiasm for wellbeing. Founded by Martijn Vanhoorelbeke and Jurgen De Meester, in partnership with Dr. Stephen Lewis. Their expertise and passion for nature and science drive them to develop various models that support wellbeing through aromatherapy and making it easy to integrate into everyday life. Martijn is a certified herbalist, Jurgen is an agricultural and biotechnology engineer and Dr. Stephen Lewis is a respected physician who specializes in preventive and immunity therapies.
Verantwoordelijk voor het detecteren en opvolgen van projecten bij de elektro-installateurs & groothandel in West-Vlaanderen. Door een goede relatie-opbouw gebaseerd op lange termijn denken en een degelijke technische productkennis de samenwerking met mijn relaties verder uitbreiden en onderhouden.