London, England, United Kingdom
I’m a venture builder and strategic product leader with a track record of launching and scaling impactful digital and physical products. With 10+ years’ experience spanning startups, corporates, and consulting, I’ve led multidisciplinary teams, closed VC funding, and delivered full lifecycle product development - from 0→1 MVPs to growth and commercialisation. My work bridges the gap between human experience, digital innovation, and physical space. Whether founding ventures like Plenti and Eviday, or shaping enterprise strategies at Virgin Media O2 and Deutsche Telekom, I bring an entrepreneurial mindset, strategic clarity, and the ability to lead teams through ambiguity and into execution.
Leading Enky’s product team and scaling our furniture and financing solutions across Europe.
Founded Plenti, a B2B2C PropTech venture combing advanced robotics with modular furniture to optimise small spaces, reducing housing costs by 20% and emissions by 25%. - Built and led a high-performing team of 15+ people, delivering and launching a complex MVP within 3 months. - Led the full product lifecycle and completed prototyping 40% faster than industry benchmarks. - Secured £300k in seed funding from a leading VC and build a multi-million sales pipeline. - Filed a patent to protect Plenti’s novel robotics technology.
Established and led a cross-functional product and business team to develop a comprehensive Future of Work and Workplace strategy to improve wellbeing, productivity and satisfaction of 18,000 employees. - Developed and implemented a comprehensive communication strategy to ensure stakeholder alignment and widespread program adoption. - Created a roadmap and defined metrics for measuring the transformation's success, converting workforce strategy into a location strategy, and optimising the long-term property strategy.
Founded Eviday, an award-winning Workplace and Employee Experience Platform (B2B SaaS) that combines people and workplace analytics in an AI-driven app, ultimately making it easy for businesses to invest where it will help their employees most. - Recruited and led an interdisciplinary team of 10+ workplace consultants, psychologists, engineers & designers across multiple locations. - Raised $500k investment, developed core product and delivered it to the market. - Built and managed a strategic network of internal and external stakeholders to facilitate successful product development and market penetration. - Helped leading organisations like UCL implement data-driven hybrid working strategies.
Developed an evidence-based hybrid workplace strategy for 240k+ employees across 750+ office locations of Europe’s largest communications provider. - Created a roadmap and milestones to become “Best Place to Work” by 2025 and transform offices into “Places of Encounter” - Provided data-driven recommendations to senior executives that influenced strategic decisions regarding employee experience and workplace design. - Developed a holistic data strategy (incl. KPIs, processes and structures) for HR and corporate real estate to continuously improve office efficiency and employee experiences, wellbeing and productivity