Mark Richter

User Experience Leader and Strategist

St Louis, Missouri, United States

About

I will always fight for the user.

Experience

  • Senior User Experience Designer at Entegral
    Apr 2019 - Present · 7 yrs 3 mos

    • Perform research and facilitate user experience design for tech subsidiary of Enterprise, disrupting the auto collision industry (software used by repair centers, insurance companies and consumers) • Plan research sessions with internal teams (product managers, product owners, developers and UX team members) • Lead user interviews and usability tests; synthesize results and communicate with appropriate teams • Facilitate proto-persona workshops with internal teams, and consolidate findings into persona format; created and maintain company-wide persona library • Facilitate other design exercises with internal teams, as needed • Create prototypes of varying degrees of fidelity, including paper/pencil sketches, whiteboard sketches, low fidelity interactive wireframes, as well as high fidelity prototypes and comps • Work closely with distributed UX team, collaborating on solutions and ensuring consistency of design patterns within a larger ecosystem of products • Mentor team members and evangelize company-wide for UX best practices

  • Senior User Experience Specialist at Federal Reserve Bank of St. Louis
    Apr 2018 - Apr 2019 · 1 yr 1 mo

    • Collaborated with business analysts, developers, QA, and stakeholders to design user interfaces for web applications supporting the U.S. Treasury • Created prototypes of varying degrees of fidelity, including paper/pencil sketches, whiteboard sketches, and detailed low and high fidelity interactive prototypes • Performed heuristic design reviews of existing applications, including touchpoints/flows between applications • Maintained style guide; worked toward scaling it up to a design system to support a portfolio of applications • Assisted with the organization’s agile transformation, particularly the role of design supporting agile development; identified design process inefficiencies and worked across teams to streamline practices • Evangelized the UX role and advised on UX best practices

  • Maritz Motivation Solutions (8 yrs 4 mos)
    • User Experience Designer
      Jul 2014 - Apr 2018 · 3 yrs 10 mos

      • Collaborated with product managers, business analysts, developers, QA, and stakeholders to design highly user-friendly and visually appealing interfaces for client-facing platforms/products and internal applications • Created iterative deliverables in an agile development environment: journey maps, user flows, sketches, wireframes, prototypes of varying fidelity (with a specialty of interactive wireframes in Axure), and high fidelity visual design • Planned and performed user and stakeholder interviews, user observations, task analysis, and moderated usability testing sessions with users and stakeholders on existing software, wireframes, and prototypes • Led and assisted with discovery sessions and other design exercises

    • Senior Interactive Designer
      Oct 2011 - Jul 2014 · 2 yrs 10 mos

      • Team leader overseeing interaction design, visual design, usability, and front-end development for all of Maritz Travel’s interactive/digital offerings • Designed and provided front-end development for client-facing promotional and registration web sites, HTML e-mails, proposal responses, and internal projects (including native and web-based applications for desktop and mobile) • Led complete redesign of company’s core product for group travel registration • Mentored team and managed team workload; responsible for 100+ projects per year • Authored and maintained team standards, best practices, and product documentation • Involved in high-level strategic discussions regarding business unit product offerings

    • Senior Interactive Designer
      Jan 2010 - Oct 2011 · 1 yr 10 mos

      • Worked with project managers and developers to produce full-scale web sites and HTML emails in support of sales incentive and employee engagement programs • Provided information architecture, user flows, visual design, and front-end development support

  • Web Designer at Centene Corporation
    May 2009 - Dec 2009 · 8 mos

    Led all aspects of interaction design, visual design, usability, and front-end development for healthcare plans' web portal sites.

  • Maritz Travel - A Maritz Global Events Company (11 yrs 1 mo)
    • Interactive Designer
      May 2005 - May 2009 · 4 yrs 1 mo

      Created design comps and Flash animations, and provided front-end development for informational and registration web sites and HTML emails in support of group travel programs, RFP responses, and internal projects (native and web-based applications)

    • Systems Project Manager
      Nov 2002 - May 2005 · 2 yrs 7 mos

      Directed large-scale web projects from start to finish. Gathered and documented project requirements, developed and managed project budgets and timelines. Collaborated with project teams consisting of designers, developers, developers, and testers.

    • Copywriter
      May 1998 - Nov 2002 · 4 yrs 7 mos

      • Researched, wrote, edited, and proofread promotional copy for print collateral materials and web sites in support of group travel programs