Mark Richter MBA

AI-Driven Application Systems Architect | SAP Hosting → Freedom OS™ | Building the Next Generation of Application Operations

United States

About

You built your business to scale — not to fight IT battles. At iStreet Solutions, I guide growth-minded CEOs and executive teams to secure, streamline, and scale their operations through technology — without unnecessary complexity or risk. After three decades leading technology solutions at Hewlett-Packard, building national consulting practices, and founding iStreet Solutions 20 years ago, I know one truth: + Technology done right frees leadership to focus on growth, not firefighting. + Cybersecurity isn't optional. It’s the foundation of business continuity. + Main Street businesses deserve enterprise-grade solutions — delivered personally. Today, I serve businesses across Sacramento, Northern California, and 44 states nationwide — delivering the Freedom Operating System™: 🛡 Freedom Shield™ — Cybersecurity designed to meet insurance underwriter and CSF standards. ☁️ Freedom Cloud™ — Secure application hosting engineered for resilience. 📂 Freedom File™ — Seamless collaboration and governance protection for leadership teams. We are proud to support industries from construction and professional services to manufacturing and healthcare — protecting the operations and reputations of the region's most trusted brands. If you are leading a business with 25–250 employees, and know that technology, compliance, and cybersecurity are too critical to leave to chance — let's have a conversation. Freedom isn't just a brand. It’s a business outcome — and a leadership advantage. 👉 Connect with me if you value IT that supports your leadership, protects your mission, and builds your legacy.

Experience

  • iStreet Solutions, LLC (Full-time · 21 yrs 11 mos)
    • AI-Driven Application Operations Systems
      May 2026 - Present · 2 mos

      Building a new category focused on how companies operate, support, secure, and scale business applications in the AI era. The core idea: Companies need more than applications, tools, and support tickets. They need an operating system for application operations. This work brings together: 1. Application management services 2. SAP hosting and outsourcing methodology 3. Managed service provider operating models 4. Cybersecurity and compliance discipline 5. Plan / Build / Run frameworks 6. AI-enabled knowledge systems 7. Repeatable assessments, playbooks, and delivery models Current work includes the development of an AI Application Operations Assessment, designed to help companies identify: 1. Where application operations are inefficient 2. Where support models depend too heavily on tribal knowledge 3. Where manual work can be reduced 4. Where AI can improve delivery, response, documentation, and standardization 5. Where business leaders need better visibility into operational risk and performance Target environments include: 1. MSPs 2. PE-backed IT platforms 3. Application-heavy businesses 4. AI companies that need an operations layer 5. Organizations with complex support, hosting, compliance, and application delivery requirements The long-term vision is to turn proven application operations methodology into a repeatable, licensable AI-enabled system.

    • President and Founder
      Aug 2004 - Present · 21 yrs 11 mos

      Founded and led iStreet Solutions as an application management, hosting, cybersecurity, compliance, and managed services company serving growth-minded businesses across California and nationwide. Built the company around a practical belief: Business leaders should not have to fight technology in order to grow. iStreet Solutions began as an application hosting and management company and evolved into a broader operating platform for secure, resilient, and well-supported business applications. Core areas of leadership include: Application management and hosting Cloud infrastructure and secure application delivery Cybersecurity and compliance readiness Business continuity and operational resilience Revenue leadership across sales, presales, partnerships, renewals, and enablement Executive advisory for CEOs and leadership teams Service delivery methodology and operating model design Developed and led the company’s Freedom Operating System™ approach, including: Freedom Cloud™ — secure application hosting engineered for resilience Freedom Shield™ — cybersecurity aligned with risk, insurance, and compliance needs Freedom File™ — collaboration, governance, and business document control Freedom OS™ — a broader operating model for technology-enabled business performance Over the years, iStreet Solutions has supported businesses in construction, manufacturing, professional services, healthcare, and other application-dependent industries. The company has also completed multiple compliance audits across its people, processes, and technology, strengthening its ability to support clients where security, governance, and operational discipline matter. Current focus: Transforming decades of application operations experience into AI-enabled systems, frameworks, assessments, playbooks, and repeatable delivery models for the next generation of application operations.

  • AI-Driven Application Operations Systems at Founder / Methodology Creator / Platform Builder
    May 2026 - Present · 2 mos

    Building a new category focused on how companies operate, support, secure, and scale business applications in the AI era. The core idea: Companies need more than applications, tools, and support tickets. They need an operating system for application operations. This work brings together: 1. Application management services 2. SAP hosting and outsourcing methodology 3. Managed service provider operating models 4. Cybersecurity and compliance discipline 5. Plan / Build / Run frameworks 6. AI-enabled knowledge systems 7. Repeatable assessments, playbooks, and delivery models Current work includes the development of an AI Application Operations Assessment, designed to help companies identify: 1. Where application operations are inefficient 2. Where support models depend too heavily on tribal knowledge 3. Where manual work can be reduced 4. Where AI can improve delivery, response, documentation, and standardization 5. Where business leaders need better visibility into operational risk and performance Target environments include: 1. MSPs 2. PE-backed IT platforms 3. Application-heavy businesses 4. AI companies that need an operations layer 5. Organizations with complex support, hosting, compliance, and application delivery requirements The long-term vision is to turn proven application operations methodology into a repeatable, licensable AI-enabled system.

  • Member at The 20 MSP
    Jun 2020 - Present · 6 yrs 1 mo

    As an independent member of The 20, a national MSP growth platform, I leverage unified processes, shared resources, and proven playbooks to raise the bar on service delivery. This affiliation enhances—rather than replaces—my day-to-day leadership at iStreet Solutions. Clients benefit from enterprise-grade rigor backed by a nationwide network. For iStreet Solutions, The 20 functions as a force multiplier: 24/7 help desk/NOC/SOC coverage, standardized toolsets, and disciplined execution that compress time-to-value. We keep local accountability while adding a deeper bench with hundreds of Technicians for complex or urgent needs. The outcome is faster response, stronger security, and consistent quality at scale. Based in Roseville and serving Sacramento and Greater Northern California, I collaborate with nearby peers in The 20 when it benefits clients and coordinate seamlessly for multi-site engagements nationwide. This delivers the best of both worlds—local expertise with national reach. If you’re exploring modern, secure, and scalable IT operations in this region, let’s connect.

  • Director at Virtual Medicine LLC
    Jul 2019 - Present · 7 yrs

  • IT Infrastructure Practice Director at Rapidigm
    May 2003 - Feb 2005 · 1 yr 10 mos

    Reporting to the President, lead national team using Microsoft technologies to enable ERP software solutions delivery (SAP, Oracle, Peoplesoft)