Mark Banaynal

CRO Designer/Specialist

Cagayan De Oro City, Northern Mindanao, Philippines

About

I am an impact-driven product designer from the Philippines with expertise across multiple industries, from consumer to business products. I believe in the fundamentals of business-driven design. I aim to inspire and pursue the innovation of design and technology, breaking limitations and create endless possibilities.

Experience

  • Lead Designer at Spiralyze
    2020 - Present · 6 yrs 7 mos

    •Lead the design team in creating high-converting user experiences for brands like Gusto, CrowdStrike, Okta, Neil Patel - Ubersuggest, Tenable, Dialpad, Medallia, and other Fortune 500 and Inc. 5000 brands. •Collaborate closely with CRO experts to streamline design processes, focusing on data-driven design decisions that boost conversion rates. •Oversee the end-to-end UI/UX design process, ensuring seamless integration of design with business objectives. •Continuously iterate on A/B test outcomes to enhance performance and drive measurable growth for clients.

  • Art Director at Epicco Digital
    2015 - 2020 · 5 yrs

    Directed the creative vision and execution of digital campaigns and web projects for diverse clients. Led designers in producing cohesive visual systems that strengthened brand identity and engagement. Collaborated closely with strategy and development teams to ensure design decisions supported business objectives and delivered measurable impact.

  • RedLemon Digital Media (3 yrs 1 mo)
    • Head Of Design
      2017 - 2018 · 1 yr

      Led the design team in delivering high-impact web and marketing projects. Enhanced creative processes and produced conversion-focused designs that strengthened client brands and performance.

    • Senior Web Designer
      2015 - 2017 · 2 yrs

  • Web Designer/Developer at Platypus-Media, Advertising & Design
    2014 - 2015 · 1 yr

    Designed and developed responsive websites optimized for performance and user engagement. Collaborated with clients to translate business goals into effective digital experiences that enhanced brand presence and usability.

  • Iligan Computer Institute (ICI) (3 yrs 1 mo)
    • College Multimedia Instructor
      2012 - 2015 · 3 yrs

      Taught multimedia design, web development, and digital production. Guided students in developing creative and technical skills through hands-on projects focused on design fundamentals and real-world applications.

    • Graphic Designer
      2012 - 2014 · 2 yrs

      Designed marketing materials, website layouts, and digital assets that supported brand and campaign objectives. Collaborated with cross-functional teams to ensure consistent visual identity across platforms and deliver high-quality creative outputs that enhanced audience engagement.