Dubai, United Arab Emirates
Dubai-based digital Editor and Journalist covering power and water developments across the Middle East. Extensive experience reporting on multiple sectors in the Middle East over the last decade including: construction, retail, e-commerce, supply chain, aviation, fintech, banking, payments & more Specialise in B2B publishing & events, subscriber and brand growth. Core skills: News & Feature Writing | Conference Production & Panel Moderation | Webinar Presentation | Public Speaking |Digital Content | Copywriting | Interviewing | Magazine Editing | Magazine Production | Video Editing | Highlights: *2025* - Exclusively reported on Dubai’s planned $22bn water tunnels project - Author of the definitive GCC Power Developers List - First Logistics Saudi Awards *2024* - 55,000 subscribers to weekly newsletter covering Retail, E-commerce, Fintech and Payments - Co-published the MEA Fintech Report 2024 with the Fintech Times - Speaker at Seamless Middle East global conference *2023* - Launched the publishing division of Terrapinn Middle East B2B events company including its very first dedicated news site for payments, fintech, identity, retail and e-commerce *2022* - Launched the very first gala awards ceremony for construction machinery leaders in the Middle East - Launched the first dedicated news website for the industry in the Middle East - Edited and produced the industry's flagship magazine: 'Construction Machinery Middle East'
- Breaking news stories, feature writing, exclusive content in the Logistics and Aviation Industries - Manage online content for daily news sites (Logistics Middle East and Aviation Business Middle East) and the corresponding monthly magazines for each - B2B events including: (Logistics Saudi Awards, Logistics ME Awards, Conferences, Roundtables) - Develop and implement strategies to boost subscriber growth and brand engagement across multiple platforms and channels.
- Launched the Terrapinn Middle East publishing division and Seamless Xtra daily news site. - Editor-in-Chief of Seamless Xtra (Fintech, Banking, Retail, E-commerce, Payments) - Global conference speaker on the fintech landscape in the Middle East & Africa region. - Plan and manage all editorial content including paid content for clients. - Develop work schedule for Seamless Xtra team and assign interviews and articles. - Launched a weekly newsletter (growth from 0 - 55,000 subscribers) - Publish a weekly LinkedIn newsletter. - Conduct live on-site video interviews at Seamless events in UAE, Egypt, South Africa, Germany, Saudi Arabia. - Publish an annual report into fintech in the MEA region. - Areas of specialization: B2B content in retail, e-commerce, payments, fintech, banking, web3, cryptocurrency and digital identity.
- Develop and implement tailored English language courses for employees, ensuring alignment with learning objectives and industry-specific communication needs. - Train instructors in best practices for English language instruction, equipping them with modern pedagogical strategies and assessment techniques. - Design comprehensive assessment frameworks to evaluate language proficiency, track learner progress, and refine instructional approaches based on data-driven insights. - Leverage digital tools and e-learning platforms to enhance English language learning, incorporating interactive resources and AI-driven solutions for personalized instruction. - Oversee the continuous improvement of English training programs, ensuring they remain innovative, engaging, and aligned with global language education standards.