Amsterdam, North Holland, Netherlands
Former Division I tennis athlete turned sport business professional, combining elite performance experience with commercial, strategic, and brand-focused roles across sport, hospitality, and advisory environments. Now based in Amsterdam, I am completing my MSc in Sport Business & Leadership and building a career focused on partnerships, sponsorship activation, and athlete & fan experience within international sport organisations and leagues. My background spans economics and hospitality management, with experience across branding, financial advisory, hospitality strategy, and elite tennis environments — giving me a strong understanding of both commercial objectives and athlete realities. While tennis is my strongest foundation — from federations and tournaments to ATP/WTA environments — I am particularly interested in applying this experience within international leagues and rights-holder organisations, including basketball and other global sports ecosystems. I am motivated by roles that create impactful partnerships, elevate athlete journeys, and build meaningful fan experiences.
Conducted in-depth feasibility studies and financial modeling for hospitality assets across Greece. Supported contract negotiations and strategic agreements for hotel development and rebranding projects. Collaborated with cross-functional teams on business plans, investor decks, and market research presentations. Assisted in the evaluation and advisory for partnerships between hotel groups and global hospitality brands.
Supported the branding and marketing team in implementing product campaigns across multiple consumer categories. Assisted in analyzing market trends and competitor strategies to support local brand positioning. Contributed to the planning of promotional events and marketing activations, improving consumer engagement metrics.
Oversaw the resort’s full tennis programming, managing client relations and coordinating private sessions for VIP clientele. Designed personalized training sessions for adult and junior players, enhancing guest satisfaction and brand loyalty. Supported the recreation team in organizing branded sporting events and social tournaments. Acted as a key liaison between the resort’s wellness & recreation department and external event partners.
Delivered after-school coaching programs to youth athletes, fostering talent development in a structured educational environment. Focused on fundamental skill-building, discipline, and mental preparation for competitive tennis.
Participated in financial due diligence and client presentations for high-profile mergers and acquisitions. Conducted financial analysis, industry benchmarking, and risk assessment to support strategic decision-making. Gained exposure to corporate finance processes within multinational environments and client service excellence.