Maria Paz Hoyos Henao

About

Media expert passionate about data, with experience in effectiveness models, business intelligence, marketing, and communication strategy development. I consider one of my greatest skills to be my ability to build relationships with different areas within companies, solve problems for clients, and maintain a positive attitude, which has led me to exceed my current goals with my client (Nestlé). Throughout my professional career, I have worked with teams in planning, strategy, marketing, trade, and CMI.

Experience

• IPG Mediabrands (6 yrs 5 mos)
  • BAE Manager Nestlé MX - Kinesso
    Feb 2024 - Present · 2 yrs 6 mos

  • Amazon Prime Video BI Supervisor - Initiative
    Mar 2020 - Feb 2024 · 4 yrs

• Executive Analytics & Reporting at GroupM
  Apr 2019 - Mar 2020 · 1 yr

• BI Data Analyst at Social Live Agency
  Feb 2018 - Apr 2019 · 1 yr 3 mos

• Intern at dunnhumby
  Feb 2017 - Feb 2018 · 1 yr 1 mo