Margarita Barrero

Global Partnerships & Alliances @ Infoblox | International Business Development

São Paulo, São Paulo, Brazil

About

With over 15 years of experience in sales, product and marketing management, I am responsible for global Partnerships at Axur, a leading company in digital risk protection. My mission is to establish and grow the ecosystem of global partners of the company, developing and executing channel and new accounts go-to-market strategies to achieve sales objectives. I have a proven track record of recruiting and nurturing partners, in Brazil, Latin America and other countries, creating and executing business plans to increase pipeline and market share, and acting as a business consultant to help them with their own strategy. I also identify new opportunities and generate business proposals, ensuring high-quality presentations to prospects and partners. I have multiple certifications in strategic planning, emotional intelligence, and communication and public speaking, which enable me to communicate effectively and persuasively with diverse stakeholders. I am passionate about delivering innovative and effective solutions that protect and empower online businesses and users.

Experience

  • Global Strategic Partnerships at Infoblox
    May 2026 - Present · 3 mos

    Identify and develop strategic partnerships with global organizations and Big 4 firms (Deloitte, PwC, EY, KPMG). Negotiate high-level agreements and contracts that benefit both the company and its global partners. Build and maintain strong relationships with senior stakeholders at Big 4 firms and other global partners. Collaborate with internal teams to ensure smooth integration and alignment with global partners' objectives. Track partnership performance on a global scale, providing senior management with actionable insights. Resolve complex issues and challenges that arise within global partnerships. Stay updated on industry trends, opportunities, and evolving market demands to drive successful global partnerships. Use advanced negotiation and communication skills to engage with top-level executives at global partners. Ensure partnerships are in line with global business strategies and drive significant impact. Manage multiple global projects, balancing priorities and deadlines across different time zones.

  • Axur (6 yrs 4 mos)
    • Global Strategic Partnerships
      Jan 2020 - Apr 2026 · 6 yrs 4 mos

      Identify and develop strategic partnerships with global organizations and Big 4 firms (Deloitte, PwC, EY, KPMG). Negotiate high-level agreements and contracts that benefit both the company and its global partners. Build and maintain strong relationships with senior stakeholders at Big 4 firms and other global partners. Collaborate with internal teams to ensure smooth integration and alignment with global partners' objectives. Track partnership performance on a global scale, providing senior management with actionable insights. Resolve complex issues and challenges that arise within global partnerships. Stay updated on industry trends, opportunities, and evolving market demands to drive successful global partnerships. Use advanced negotiation and communication skills to engage with top-level executives at global partners. Ensure partnerships are in line with global business strategies and drive significant impact. Manage multiple global projects, balancing priorities and deadlines across different time zones.

    • Head of Partnerships & Alliances
      Jan 2024 - Apr 2025 · 1 yr 4 mos

      Develop and execute Axur’s partnership strategy, focusing on building and maintaining relationships with key partners, including referrals, resellers, integrators, MSSPs, and other strategic allies. Identify, evaluate, and establish partnerships that align with the company's strategic goals. Develop a comprehensive partnership strategy that supports business growth, and market expansion. Maintain and strengthen relationships with existing partners, ensuring mutual benefit and sustained collaboration. Act as the primary point of contact for all partnership-related matters, addressing any issues or opportunities that arise. Lead negotiations for partnership agreements, ensuring favorable terms and conditions. Draft, review, and manage contracts and agreements, ensuring compliance with legal and business standards. Work closely with internal teams (e.g. marketing, product development, legal) to align partnership activities with company objectives. Coordinate with partners to develop joint go-to-market strategies, including co-branded marketing initiatives and joint product offerings. Establish metrics and KPIs to measure the success and impact of partnerships. Regularly report on partnership performance, providing insights and recommendations for improvement. Represent the company at industry events, conferences, and forums to build the company's brand and establish thought leadership. Develop and maintain a network of industry contacts to stay informed about potential partnership opportunities.

    • Head of International Business Development
      Jan 2020 - Dec 2023 · 4 yrs

      Establishment of the international area at the company Develop and execute partner and new accounts go to market strategies to achieve sales objectives of the area Recruit and nurture partners, mainly in Latin America, creating and executing business plans to grow pipeline and market share, and acting as a business consultant to help them with their own strategy Maintain good relationships with partners, ensuring compliance, training and driving adoption of our sales programs among their sales and presales teams. Identify new opportunities and generate business proposals Ensure high quality presentations to prospects and partners, understanding and explaining how Axur solutions can help customer's business results Manage leads and sales funnel generated by SDRs and partners Work effectively across organization to drive strategic partner and account initiatives, with the support of other areas, including: Marketing, Sales, Customer Success and Product Teams Report results to key internal stakeholders Monitor KPIs to optimize processes and ensure sales targets

  • Marketing Coordinator at Avalara Brasil
    Sep 2017 - Dec 2019 · 2 yrs 4 mos

    Plan, produce and oversee execution of offline marketing and communication Develop material to deliver the message of the organization to the public and media, such as white papers, e-books, success cases, infographics, articles, vídeos, press releases and collateral materials Coordinate and execute the participation of the company in industry events (conferences, meetings, seminars, trade-shows, etc.) and organize impact events for prospects, customers and partners Be responsible for actions to increase lead generation and new business through partner Manage and control budget planning and ROI of marketing activities

  • Sales Product Manager at Arrow ECS Brasil
    Feb 2016 - Apr 2017 · 1 yr 3 mos

    Product Manager - Huawei Development and go-to-action of Sales and Marketing Strategies for Huawei Training and product evangelist to build awareness and understanding of the brand amongst the internal sales force (Inside & Field Sales) to offer and to sell Huawei through the partners (resellers) Price generation strategy for closing deals, increasing billing and gross margin Analysis and prospection of partners and lead generation Generate new ideas that grow market share Providing information for management by preparing short-term and long-term sales forecasts and special reports and analyses Supervision of commercial proposals Negotiation and close relationship with the vendor Planning and execution of marketing activities for the brand, such as webinars, training, e-mail marketing, events and social media Content development for e-mail marketing. Follow-up of internal and external processes to keep the business growth: reseller and deal registration at Huawei, placing of P.O (purchase orders) at Huawei and continuous checking of fabrication and shipping dates for the delivery of the equipment to the partner or final customer.

  • Product and Sales Manager at InterAction Consulting Brasil
    Mar 2015 - Feb 2016 · 1 yr

    Development of Sales and Marketing Strategies Conception and execution of internal processes Team management Selection and hiring of new talents Customer Services Price generation Prospection and lead generation Development and presentation of proposals for customers and prospects. Planning of events, webinars and training Content development for digital channels and newsletters Contract Analysis Financial Analysis Creation of press material