San Francisco, California, United States
Hi, I’m Marcio Arnecke, the CMO at Apollo. I joined Apollo in March 2025 to help scale Apollo’s GTM presence with purpose. Apollo now supports over 3 million users, generates $150M+ in ARR, and serves 500,000+ companies from PLG startups to enterprise-level GTM teams. In 2025, the biggest challenge faced by modern go-to-market teams includes operationalizing activity and turning it into a predictable and repeatable pipeline. Many teams rely on scattered tools, disconnected workflows, and misaligned signals, which cost them time, money, and attention. Apollo solves this by unifying targeting, engagement, attribution, and automation in one platform. It generates leads and connects them to revenue with real data, faster handoffs, and closed-loop feedback. If you’re a go-to-market leader looking to turn marketing activity into a dependable pipeline and align with your revenue team, Apollo is built for you.
www.apollo.io/we-are-apollo Apollo.io is an AI-native revenue intelligence platform that helps SMBs and mid-market teams find, engage, and convert customers with enriched data, automated outreach, and AI-driven insights.
With hundreds of enterprise customers, including Brazil's largest retailers, Droz provides Brazil's leading chatbot solution.
Early angel investor at Pipefy, the no/low-code workflow management platform that enables businesses to design, automate, and optimize their processes without requiring extensive technical expertise.
Stenn was a fintech company backed by Goldman Sachs, Citibank, HSBC, and other leading financial institutions, with over 250 employees and more than $200M in revenue. During my time there, I focused on building and scaling the global marketing function, encompassing demand generation, brand strategy, product marketing, content, operations, analytics, and BDR teams. In collaboration with sales, we implemented a predictable revenue engine driven by marketing-led inbound and outbound campaigns.
Built a growth team from scratch, including demand generation, web, paid media, content, operations and analytics, to support ambitious targets. Managed demand for both sales led and self-service. Additionally led mid-market and enterprise strategies, driving demand generation and outbound marketing campaigns to accelerate pipeline growth. Achieved measurable ROI on marketing-led initiatives, including a 5:1 ROAS.