Toronto, Ontario, Canada
A 40-year plus veteran of public affairs and politics, Marcel Wieder is President of Aurora Strategy Global. He is also founder of Arrow Communications Group, a communications and marketing agency he established more than 30 years ago. His campaigns combine an understanding of client’s needs with the ability to deliver your message to the right audience, at the right time, using the right vehicles. He is a frequent media commentator and has appeared on CTV, CBC, Global, CP24, TVO as well as in the Toronto Star, Globe & Mail and others. He has hosted the public affairs show, Wieder has been recognized with several prestigious awards including four Pollie Awards (the Oscar for political advertising), two Reed Awards, three Telly Awards and two Summit Awards for his political ads. He has worked in campaigns at every level and has helped elect over 75% of his clients. Wieder also successfully directed Canada’s largest independent expenditure campaign, the Working Families Coalition. Wieder has a degree in Political Science from the University of Toronto and has completed a postgraduate program in marketing at Humber College. He is active in several community organizations and was recognized by the Government of Canada for outstanding service and contribution as a volunteer in 2001, as well as the Queen's Platinum Jubilee pin in 2024. Specialties: Public affairs, government relations, public relations, political consulting, campaign communications, crisis communications, grassroots mobilization
Strategic communications consulting with a focus on public affairs, public relations and government relations. Aurora's focus is to help get Your Message. Delivered.
Deliver impactful communications that delivers your message and moves your audience to action.
Account Manager servicing clients such as Ford, Ericsson and others with marketing campaigns.