Amsterdam Area
I am a senior marketing and communications leader with over 34 years of experience driving global business growth through strategic marketing in the technology sector. Since joining Capgemini in 2007, I have held a range of global roles, including EMEA Microsoft Alliance Manager, and quickly became a core member of Capgemini’s Global Cloud team. Today, I am responsible for Group Cloud Marketing, leading global marketing strategies that support Capgemini’s cloud, AI, and digital transformation priorities across industries and regions. In parallel, I am the producer of the highly successful Realities Remixed podcast (formerly Cloud Realities), a globally recognised thought leadership platform featuring senior executives from leading organisations. The podcast has grown into a powerful extension of the Capgemini brand, engaging a large global audience and positioning us at the forefront of industry conversations. I bring strong multi-channel marketing expertise, with a proven track record of delivering innovative campaigns and influencing senior stakeholders across complex, matrixed organisations. Known for my structured and pragmatic approach, I thrive in dynamic environments and enjoy collaborating across teams to solve challenges and deliver impactful results. I started my career at Microsoft in 1992, building a strong foundation in technology marketing that continues to shape my work today.
Develop the Cloud vision, positioning and messaging across the Capgemini Group Member of the Global Cloud Leadership team Member of the Global Marketing Leadership team
•Manages Capgemini Infra marketing team on all global initiatives – Digital, PR, AR •Provide the planning and leadership to the Marketing Department; Contributes to marketing effectiveness by identifying short-term and long-range •Collaborate with senior management on direction and implementation of marketing initiatives •Works closely with the sales organization on various sales enablement initiatives •Ensure high-quality services are delivered effectively, efficiently and consistently, whether it is direct or indirect marketing •Ensure that the businesses sends out the right messaging to maintain a consistent brand image across geos/sectors
•Microsoft Hybrid Cloud Director and Global Cloud WinCenter lead •Together with Global Marketing responsible for our Public, Hybrid and Private Cloud solutions •Marketing collateral and vision documents within the Group •Responsible for the Group Global WinCenter in India •Supporting Global Sales Team to position Cloud with our clients •Setup training's, ASE session to position Microsoft, Public, Hybrid and Private Cloud •Team and align with the Capgemini and Sogeti Global Alliance
•Managing the Project Management team (25 fte’s), •Responsible for Microsoft Netherlands, EMEA and Microsoft Corp. projects (website, newsletters, tools, Sales & Marketing) •Consultant within Microsoft Marketing and Sales projects •Managing complex projects with multiple competences like Database, Communication, Project & Account management and Development •Reporting to CEO/CFO
Team Manager Software/Brand Manager Microsoft •Responsible for all PM’s, Business Consultants and Product Specialists. •Sales and Marketing responsible for all Retail and license Software •Responsible for all Microsoft sales in marketing revenue and activities •Channel marketing projects with Retailers and Resellers •Account management E-Business Manager •Responsible for the E-Business strategy and Online Sales •MySAP.com contract and roll-out •Inventor of www.licentieweb.nl (Microsoft Online license shop) •Sales and Marketing responsible for Online shop. •Reporting to CEO/CFO and board of directors
•Responsible for all Microsoft Events - Exhibitions, Seminars, Press conferences, VIP visits & Product launches •Organizing all Microsoft training's and Events for Netherlands and Belgium •Responsible for events with Microsoft Partners (Compaq, Exact, HP, Intergraph, SAP, Digital, etc) •Developing Incentive Programs with Business Software Alliance Marketing and Communications Assistant •Assistant to Public Relations and Communications Manager, coordinating all PR activities in the area