Powell, Ohio, United States
Accountable for driving increased enrollment, contributions, rollover assets, managed account assets, and retention of participants within Nationwide's private and public sector retirement plan businesses. Accountable for defining and implementing the goal state participant experience across touch points. Responsibilities include... - defining and implementing the marketing strategy to drive better retirement outcomes for plan participants, including increased participation, contributions, and rollovers. - defining the participant experience roadmap across touch points that helps employees achieve better retirement outcomes - presenting the participant experience during large plan acquisition and retention opportunities Endorsements and recommendations from my Connections were not solicited and they did not receive any form of compensation.
Accountable for the online experience for Nationwide Financial advisors and customers across digital touchpoints, including the websites, mobile experience, and social media channels. Accountable for implementing and enhancing digital marketing tactics to be leveraged by Brand and Channel Marketing teams across the enterprise.