Boston, Massachusetts, United States
Cyber security practitioner turned marketer with 20+ years of experience in the global security and technology businesses -- spanning marketing, consulting, business operations, and product development.
Lead global product marketing and market strategy functions, including product marketing, marketing programs, competitive intelligence, market research, and analyst relations.
Responsible for the full lifecycle of global GTM messaging and content: product marketing, competitive intelligence, analyst relations, content marketing, and customer marketing for Cybereason's full product and services portfolio, including EPP, EDR, XDR, MDR, incident response, and security services.
Lead all go-to-market activities for the Rapid7 growth portfolio, including vulnerability management, application security, incident detection and response, offensive security, managed services, and global consulting services. * Built product marketing team to support multiple concurrent programs, internal and external evangelism, sales enablement, and technical product marketing. * Established messaging, positioning, and dedicated GTM programs for six lines of business. * Key participant in multiple strategic initiatives, including the launch of Rapid7’s Insight platform, transition from perpetual to subscription pricing, customer jobs-to-be-done research, operational pricing and packaging initiatives, and the launch of three new products.
Built and launched Advisory Services consulting business to expand the Rapid7 services portfolio and drive incremental customer product adoption and usage. * Launched Advisory Services team with a range of offerings to assess customer security capabilities and advise on how to improve and optimize security programs. * Service offerings brought to market include Security Maturity Assessment, Security Program Development, Virtual CISO, IoT Security Services, and Threat Modeling. * Enabled sales and customer success teams on Advisory Services offerings, value propositions, and the competitive landscape.
FIS is the world’s largest financial services provider dedicated to banking and payments technologies. Led a 23 member team responsible for global security testing and vulnerability management of potential application, network, and security vulnerabilities.
Responsible for developing and managing a team of local and offshore technical developers assigned to prepaid and debit card processing projects within an IT development group.
Responsible for technical analysis, design, and development of strategic and client funded projects related to debit and prepaid card processing.