Riyadh, Saudi Arabia
Mahmoud Hourani is an Executive Producer, Project Manager, and Filmmaker who leads strategy and delivery for premium film, fashion, and brand productions across advertising, feature films, and series throughout Saudi Arabia, Jordan, the UAE, and international markets. Based between Riyadh and Amman, he frequently produces in Dubai and Abu Dhabi and is available across MENA and Europe. With more than 17 years of global experience, he sets direction, aligns teams, and safeguards scope, schedule, budget, and quality end-to-end. In addition to production, he consults as a cultural advisor to studios, brands, agencies, and production houses, pairing deep Middle Eastern fluency with rigorous project-management practice. He scopes, schedules, and budgets complex projects while advising on creative decisions, casting, locations, permissions, and on-set etiquette so work lands with respect and authenticity. He embeds practical sustainability, sustainable local sourcing, efficient logistics, low-impact practices, and measurable outcomes into every plan to minimize environmental impact while meeting international standards and honoring the region’s character. Hourani manages the full production lifecycle, from development and structuring through planning, design, permitting, and post-production oversight. He blends clear creative vision with disciplined operations, enabling directors, clients, and partners to make quick, confident decisions and achieve measurable results. He began his career across multiple film departments and moved fully into production in 2012. Before his current independent practice, he held leadership roles at regional and international production houses. He works with a calm, exacting, results-driven mindset and maintains a selective slate of flagship productions and long-term partnerships. Selected credits span international features and series support, global TVCs, large-scale shows and runway productions, and international summits, including work with BBC Studios and Top Gear; collaborations with Netflix; TV commercials for Nikon, Royal Jordanian, Orange, Zain, Nissan, Toyota, Samsung, Hotels.com, LEGO, and McDonald’s; fashion campaigns with Gucci, Louis Vuitton, De Beers, Zara, Dior, MR PORTER, Madewell, and Vans; and editorial collaborations with ELLE, Vogue, Les Echos Series, Purple, Harper’s Bazaar, and Dior Magazine.
Oversee all productions at Versana from concept to completion, ensuring every detail is handled with care. Collaborate with agencies, international production houses, and brands to deliver seamless, high-standard productions across the region and beyond.
Collaborate with North Six Productions on select campaigns and productions across the MENA region and internationally, providing regional production coordination, logistics, and on-ground execution for global luxury and commercial brands. Projects under NDA - focus on fashion, lifestyle, and premium content.
I lead end-to-end productions for agencies and brands, commercials, branded content, and events & experiences. • Concept-to-delivery: creative development, bidding, scheduling, crew/vendor leadership, permits, and post-production • Scale: multi-country shoots; crews of 20–150+; mid- to large-scale budgets • Formats: TVC, online films, social packages; runway/shows, launches, conferences, experiential • Regions: based in Riyadh and Amman; frequently producing in Dubai and Abu Dhabi; available across MENA and Europe; working worldwide • Results: on-time, on-budget delivery and repeat client partnerships