Istanbul, Istanbul, Türkiye
After more than 10 years of experience in the banking sector, I took a step into the entrepreneurship ecosystem in 2022 as one of the co-founders of Waste Log. At Waste Log, we develop solutions at the intersection of corporate sustainability, waste management, and digital transformation, helping businesses reduce their environmental impact and achieve their sustainability goals. I focus on building innovative business models that combine data-driven decision-making with environmental responsibility. https://wastelog.co/
Leading marketing, sales, and business development efforts to drive customer growth and increase brand visibility. Defining product strategy and coordinating the development of user-focused solutions. Building strategic partnerships and corporate collaborations to expand the Waste Log ecosystem. Playing an active role in market positioning, target market analysis, and competitive strategy development. Designing sustainability-driven marketing campaigns and communication strategies to highlight environmental impact. Contributing to the improvement of user experience and technical infrastructure by analyzing user feedback throughout the product development cycle. Creating innovative solutions in waste management and digital transformation to raise awareness and promote sustainable practices in the industry.
Entrepreneur@Waste Log
Managing relationships with commercial clients in my portfolio based on long-term sustainability, ensuring the bank becomes the primary bank for these clients. Developing relationships with both active and inactive clients, implementing sales strategies to increase product penetration and customer profitability. Deepening and expanding relationships with commercial clients to enhance business volume and customer loyalty. Identifying new customer acquisition opportunities and successfully bringing potential clients on board with the bank. Providing consultancy on banking services to newly acquired clients, offering tailored solutions to meet their specific needs and ensuring maximum customer satisfaction.