Madhura Shridhar Hegde

Co Founder & COO, PPA LeaderTek | Helping Leaders Make Better Workforce Decisions with AI and Predictive Analytics

Rotorua, Bay of Plenty, New Zealand

About

Experience

  • Co Founder & Chief Operating Officer Leading Operations, Strategy, Partnerships and Growth at PeoplePulse Analytix
    Mar 2025 - Present · 1 yr 4 mos

    Early-stage Leadertech startup; responsible for leading strategy and operations with zero legacy constraints and 100% ownership mindset. Wearing multiple hats across strategy, product, partnerships, and fundraising, a classic zero-to-one territory. - Co-leading business strategy, GTM planning, and investor relations; actively driving a €2M pre-seed fundraising round - Defining partnership strategy for various European markets for early go-to-market pilots. - Shaping e2e product vision, MVP roadmap, and data model design for AI-powered workforce analytics. - Owning UX research and UI/UX design cycles to iterate toward product-market fit with early adopters. - Developing customer acquisition playbook; early hypotheses validation with lead gen and buyer interviews.

  • wefox (Hybrid)
    • Project and Strategy Manager
      Nov 2023 - Oct 2024 · 1 yr

      Embedded in platform ops; working on both enterprise client delivery and internal transformation - Delivered multiple SaaS implementation projects, owning delivery from scoping to go-live - Acted as the bridge between sales, solutions, and client teams, managing risk and scope creep - Drove feature rollouts in collaboration with product and engineering; focused on improving user engagement and system performance - Supported post-merger integrations building alignment across cross-border teams and redefining operating cadence. - Balanced short-term operational fire-fighting with long-term roadmap steering, a required combo in transformation roles.

    • Manager, Business Strategy & Development
      Jun 2019 - Oct 2023 · 4 yrs 5 mos

      Central strategy team reporting to CSO; worked across OKRs, strategic partnerships, investor decks, and product incubation. - Ran OKR planning and strategic program delivery. - Built business model for moonshot insurance models with adaptive policies. - Supported fundraising with investor feedback analysis. - Drove partnerships with Vodafone and multiple startups from the Berlin ecosystem. - Streamlined BI and KPI reporting for Swiss operations. - managed multiple strategic projects across the group.

  • Future Entrepreneur in Digital Health at data4life (formerly Gesundheitscloud)
    Apr 2019 - May 2019 · 2 mos

    Working independently with a multifaceted team on innovative, digital healthcare solutions with a vision to improve patient health through patient-centred data access

  • Post Silicon Engineer at Qualcomm
    Jul 2012 - Jan 2016 · 3 yrs 7 mos

    High-stakes verification team; promoted 3x and led key testing innovations that saved millions. - Worked on multiple SoC test verification projects, improving yield by ~5%. - Delivered ~$40M+ cost savings via test optimizations. - Automated reporting tools; cut test time by 40%. - Co-invented 2 US patents in SoC and memory testing.

  • Intern at Robert Bosch Engineering and Business Solutions Ltd.
    Feb 2012 - May 2012 · 4 mos