Warsaw, Mazowieckie, Poland
• Managed strategic projects for Versuni (Philips), including coordinating the creation of master assets for global markets and leading ongoing communication with the client's headquarters in Amsterdam and Warsaw. • Effectively led an interdisciplinary project team (4-8 members), overseeing task delegation, motivation, and ensuring the highest quality of delivered solutions. • Coordinated campaign lifecycle. From brief to execution, in close collaboration with creative, strategy, and production departments, including BTL and ATL communication both for Żabka and Delio. • Comprehensively managed production processes, including organizing photo and video shoots for Versuni both domestically and abroad, while maintaining strict budget and schedule control. • Led and coordinated tender processes for major Automotive and FMCG brands, including developing creative concepts, preparing quotes, and conducting pitch presentations. • Built and maintained strategic relationships with key clients, acting as the main point of contact and a trusted business advisor. • If necessary acted as a creative sparring partner for creative and strategy teams, actively contributing to campaign ideation and providing constructive feedback to elevate the quality of final proposals. • Oversaw key project financial processes, including preparing cost estimates, monitoring profitability, and negotiating partnership terms. • Coordinated the work of key partners and subcontractors (production houses, media houses, graphic and motion designers) to ensure timely and consistent project execution.
• Comprehensive service (consulting, composition, production) of audiovisual projects in the field of creating original music and sound design. • Preparing offers, acquiring customers and building long-term cooperation with them. • Cooperation with film production companies and creative agencies: Papaya Films, F25, Shootme, Change Serviceplan, Film Fiction, Przestrzeń. • Providing sound design for short films and commercials by Marek Cichy, Karol Kołodziński, Grzegorz Pająk, Krzysztof Kujawski among others. Consulting and music production for podcasts, incl. Travelicious Podcast. • Building a strategy of operation and recognition in the music and advertising industry. Implementation of a retrospective on completed projects in order to improve future projects managment. • A continuous training process to expand / improve needed skill set and the services offered, incl. Alison CPD Diploma in Project Management.
• Managed a portfolio of beauty clients, including NEONAIL, NEO MAKE UP, Mary Kay, DYSON, Victoria Vynn, and Hagi, with a focus on creative projects and brand visibility. • Coordinated the work of specialized teams in PR activities, social media management, performance marketing, SEO, and web development. • Managed additional projects such as contests for PayPo, events and photo shoots for Mary Kay, upskilling sessions for COSMO, and advertising productions and content creation for DYSON. • Worked closely with the creative department and external contractors to execute successful productions and events. • Built and maintained strong partnerships to expand collaboration opportunities. • Collaborated with the sales department to acquire new clients from the market. • Recruited and trained new team members, enhancing team capabilities and client service. • Leveraged new technologies in daily work: the agency was heavily reliant on AI solutions, including the proprietary tool AION.
• Leading strategic projects in the FMCG sector with a focus on communication and visibility across Social Media, Performance Marketing, and SEO for brands such as Henkel, Authentic Beauty Concept, and Ceresit. • Managing and developing digital marketing strategies for automotive industry clients, including SNAP, Girteka, and Flod. • Overseeing influencer partnerships to promote brands within the client portfolio, including collaborations with Mateusz Gessler (Somat) and Peggy Gou (Authentic Beauty Concept). • Driving the growth of the agency’s internal creative department to support global clients like Henkel, Authentic Beauty Concept, and HCL Tech. • Coordinating with external production and editorial teams. • Providing training on emerging marketing techniques, tools, and technologies, including AI and GEO. • Managing project, creative, and design teams while fostering long-term client relationships, delegations, and strong business partnerships.
• Acquiring clients from foreign markets - scoring, preparing bid presentations with a team of specialists, participating in tenders. • Running of the project through daily contact with the Whites specialist team and the client. • Identifying clients needs, understanding the market environment they are in and their main challenges. • Coordinating Social Media and Performance Marketing tasks and campaigns. • Managing implementation of SEO, Content and Link Building strategy and auditing the site. • Eye on the client's budget while looking for opportunities to expand the project's scope. • Taking care of invoices, media plans, contracts, presentations etc. • Managing time efficiently in order to complete all tasks within deadlines.
In 2018 I joined the roster of artists represented by the GIFTED Agency. Commercials: 4 ads for INTEL / ASUS, HP, ACER, DELL / dir. Marek Cichy "Spot Małego Sputnika 2018" / dir. Roman Przylipiak "Sputnik Russian Film Festival 2018" / dir. Roman Przylipiak "4F | HQ PERFORMANCE" / dir. Piotr Zgoła "4F PRO" / dir. Paweł Księżopolski "4F TRENING" / dir. Paweł Księżopolski "POWITANIE" / Papaya Young Directors 2019 "ZAKUPOWA ODYSEJA" / Papaya Young Directors 2019 "SOS WIOSKI DZIECIĘCE" 2020 / dir. Krzysztof Kujawski Shorts: "LIFE GOALS" / dir. Marcin Filipowicz "GEAR" ("KOKS") / dir. Karol Kołodziński ANKA KRYSTYNIAK AW19 / dir. Małgorzata Popinigis