Amsterdam, North Holland, Netherlands
It's not about ideas - it's about making ideas happen with the most energized group of people. I'm a Experienced leader in digital with a robust background in managing and scaling digital products and building high-performing teams.
Digital Product Design & Partnerships.
Led a tribe of 200+ digital professionals serving Business & Wealth clients across NL, BE, DE, and FR.
Led 7 cross-functional teams (60+ FTE) responsible for ABN AMRO’s online business banking journeys.
nedwise is founder of iAgenda.com, an online shared calendar platform that grew to over 100,000 users. Also built DAgenda.com, a B2B SaaS product serving 1,000+ business clients, primarily in healthcare. Built and led a startup team of three, driving product development, design, and market growth from the ground up.
- Started at SDU due to sell of Urbika,com. Became responsible for the online marketing strategy for the construction industry portfolio. - Achieved significant improvements in E-commerce KPIs through SEO, SEA, conversion optimization, email marketing, and social media strategy.
- Served as a business consultant, project manager, and product owner for multiple high-profile clients, including Nestlé, DAF Trucks, OgilvyOne, and the Dutch Chamber of Commerce (KvK). - Led the development and implementation of digital strategies, ensuring alignment with client business objectives and market demands. - Left Dept due to sell of Urbika.com to Sdu.
- Founded and managed Urbika, an international online open content community for the construction industry which grew to 75,000 organic visitors per month within the first year through strategic content and user engagement initiatives. - Successfully negotiated the sale of Urbika.com to Sdu Uitgevers in March 2011, contributing to its integration into deArchitect.nl in 2014.