Madrid, Community of Madrid, Spain
Product and project management, marketing specialist and business developer experience, I bring extensive expertise in driving product profitability and strategic planning. Proficient in several project management methodologies, I have leveraged data-driven insights to optimize projects, product launches and enhance market penetration. I honed financial acumen and tracking KPIs. With experiences within multinational and medium companies, I possess a unique insight into diverse markets mainly B2B business environment.
• Executed projects across different industries, utilizing several methodologies depending on the kind of project and the objectives to be reached. Led cross-functional teams through the project lifecycle with synergy. • Developed project plans, define scope, objectives, and timelines, leveraging principles to adapt to changing priorities and maximize efficiency. Facilitated the regular sessions to drive continuous improvement and maintain alignment with project goals. • Implemented risk mitigation strategies to minimize disruptions. Developed improvement initiatives to enhance project outcomes. Utilized data-driven insights and metrics to track progress across all project phases.
● Conducted thorough market research to identify new opportunities, trends, competitors and potential clients. ● Researched prospective accounts, identified and engaged potential clients optimizing and overseeing operations for maximum efficiency also with post-sales service. ● Created and implemented the business plan to drive the growth and achieve revenue targets. ● Led sales efforts, negotiated contracts, and closed deals to achieve revenue goals. ● Worked with multidisciplinary teams to align and develop new target market strategies and tactics.
● Provided Marketing leadership and managed commercial activities, aligning with the brand's emphasis on coordinating effectively with internal team and channel partners, executing on business goals and values. ● Developed marketing plan and managed budget, reflecting the company needs for effective market research and intelligence capture. Implemented plan and campaigns with providers and agencies. ● Recruited, prepared training, led and coached: 4 marketing specialists, 5 sales reps and 3 customer service agents to achieve and exceed the KPIs targets. ● Developed and executed strategies to enhance brand recognition and increase market share focused on B2B2C marketing online and offline business model.
● Provided expert guidance to enterprises in order to develop and implement effective marketing strategies and successful business plans B2B and B2B2C. ● Conducted thorough market research to identify trends, customer behaviors, and competitive landscapes. Analyzed market data to uncover valuable insights, customer segmentation and competitive analysis. ● Designed comprehensive marketing strategies tailored to the specific needs and goals of the client. Created detailed marketing plans that outline objectives, target audiences, messaging, and channels