Amherst, Massachusetts, United States
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- Developed and designed branded marketing materials, including service brochures, to enhance client experience and communicate offerings clearly - Created and managed social media content, improving engagement and strengthening brand presence across platforms - Updated and optimized website content for clarity, user experience, and alignment with a luxury target market - Conducted on-site villa visits to capture photo and video content for digital marketing campaigns - Contributed to positioning the brand toward a more premium, high-end audience through visual and written content improvements - Collaborated with team members in an international work environment, adapting marketing strategies to a global clientele