Sydney, New South Wales, Australia
I possess a remarkable imagination and a wealth of experience working with large brands and companies of all sizes across a wide spectrum of industries, including fintech, e-commerce, fashion, banking, Med-tech, utilities, real estate, and charity. This diverse background has honed my ability to creatively transform intricate business systems into user-friendly and intuitive designs. I am a highly skilled and innovative UX/UI Designer with a strong focus on user-centred design. Experienced in applying design methodologies across Concepting, Prototyping, Detailed Design, and Testing. Proficient in understanding user needs and goals, designing user journeys, wireframes, flow charts, and mock-ups optimized for diverse devices and interfaces. Strong knowledge of accessibility standards and a passion for nurturing and coaching team members to foster their growth and development.
Provided services for well-known brands including Reebok, Sussan Group, Johnny Bigg, Canon, Toys“R”Us, Samsung, Myer, SomnoMed, and more.
• Design lead on Logix CRM and CouldHub: work includes the information architecture, mapping out user journeys, onboarding, UI design, prototyping, and user testing. • Championing the voice of the user by planning and facilitating user testing, customer interviews, remote usability tests, and online surveys. • Designing responsive User Interfaces with a human-centered design approach. • Designing all facets of branding including logo design, banners, car wraps, and business cards. • Test and perform QA + bug reporting/compliance, repeatedly identifying major undocumented issues in GitLab. Achievements • Designed branding, logos for Zerologix, Finlogix, AppFX, ACY Securities and Logix CRM, CouldHub Management System: https://www.behance.net/SupertArt. • Developed a website using WordPress: https://www.appfx.com/
• End to end product design • Met clients to gather requirements and project briefs in order to conduct primary and secondary research and synthesise data gathered. • User experience designer in an Agile team environment to providing digital solutions and UX deliverables: sitemaps, user flows, affinity map, low & high-fidelity prototypes. • Scheduled and conducted usability tests to observe user behavior and validate the design. • Ensured all design solutions were in compliance with design requirements. Achievements • Learned how to produce high-quality marketing materials, advertising, direct mail campaigns, political peripherals, web design, Shopify stores, etc.