Lucie Kerley

Social + Influencer Partnerships @ Google DeepMind | AI Creator Strategist & Social Storyteller | Blogger @LucieLoves | Charity Trustee

London, England, United Kingdom

About

With over a decade of strategic social media and influencer marketing consultancy experience, I thrive on helping great brands leverage the power of creators to change conversations and grow their online presence. I currently help look after Creator and Influencer Partnerships at Google DeepMind, a world-leading frontier AI lab dedicated to building responsible AI for the benefit of humanity. I love my job and enjoy being part of an incredible marketing & communications team, working alongside innovative product, creative, research & insights experts, focused on identifying and building relationships with the most impactful voices in the AI community. My work involves creating authentic partnerships that give creators early access to our cutting-edge research and products. Through these trusted relationships, I get to orchestrate exclusive opportunities that tell the story of Google DeepMind's pioneering work. This includes raising awareness of key launches and breakthroughs from the past two years, such as: * The Gemini family of models, including updates like the "Deep Think" reasoning mode for advanced problem-solving. * The evolution of Generative Media, showcasing models like Veo and Imagen for next-generation video and image creation. * Agentic AI and Universal Assistants, engaging creators for previews of exciting research prototypes like Project Astra. * World Models, driving creator interest around models like Genie which can create dynamic, interactive virtual environments. * Groundbreaking foundational research and tools, from Nobel Prize winning AI systems such as AlphaFold, geospatial analysis with AlphaEarth Foundations to quantum error correction with AlphaQubit and much more. I'm passionate about thoughtfully connecting the world with Google DeepMind’s journey toward creating Artificial General Intelligence (AGI), ensuring these powerful innovations are understood and discussed responsibly by a global audience. Before Google DeepMind, my background includes roles as an Account Director and Influencer Marketing Lead, where I worked with fantastic teams to deliver exciting, results-driven campaigns for prestigious clients. I’m an empathetic leader who enjoys empowering people and organizations to share their stories through digital media. I thrive on problem-solving, creative strategy, and coaching others. When I’m not working, I love travel, psychology & philosophy, reading or listening to copious books, writing, photography ‘ content creation, and I have a passion for community work as a charity trustee and board member.

Experience

  • Google DeepMind (2 yrs 9 mos)
    • Social Media + Influencer Engagement Manager
      Dec 2025 - Present · 7 mos

    • Social Media + Influencer Engagement Manager
      Dec 2024 - Dec 2025 · 1 yr 1 mo

    • Social + Influencer Partnerships Specialist via Harvey Nash
      Oct 2023 - Feb 2025 · 1 yr 5 mos

  • Founder, Creative Strategist & Social Media Consultant in Digital, Innovation & Influencer Marketing at AGENT K & CO MEDIA LIMITED
    Sep 2015 - Present · 10 yrs 10 mos

  • Founder, Photographer, Fashion, Travel & Lifestyle blogger at Lucie Loves - UK fashion & lifestyle blog
    Jul 2009 - Present · 17 yrs

    Experienced documentary photographer and UK fashion & lifestyle blogger specialising in a broad range of blog content and commissions including: product reviews, street style, interviews, food, fashion & beauty features, fitness, health & wellness, travel & lifestyle posts.

  • Charity Trustee & Board Member at OUGHTRINGTON COMMUNITY CENTRE
    May 2023 - Jan 2026 · 2 yrs 9 mos

    Oughtrington Community Centre is community-owned and volunteer-run for the people of Oughtrington, Heatley & Lymm. Follow on social media @OCC.Lymm

  • Influencer Marketing Lead & Social Media Consultant at Ericsson
    Jul 2020 - Jun 2023 · 3 yrs