Athens Metropolitan Area
Luciana is pioneering a new longevity paradigm anchored in human alignment. By pivoting the conversation from AI safety to human flourishing and the individual experience, she is developing an intelligence-driven model of radical personalization that restores vitality and empowers individuals to consciously architect their health, life, and long-term evolution. Prior to this, Luciana spent over a decade as a Strategist and Communications Advisor, leading her own consultancy, Purpose Beyond, and collaborating with global corporations, philanthropic institutions, NGOs, and public bodies to design purpose-driven strategies, CSR frameworks, and social investment initiatives. Her portfolio includes partnerships with WPP, Meta, Google, Diageo, Unilever, the World Bank, Wellcome Trust, Lloyds Bank Foundation, the European Commission, and the Greek Ministry of Economy & Finance, among others. With studies in Economics and Business at Athens University of Economics and Business (AUEB) and further specialization in Social Investment, Philanthropy, and Grantmaking at Bayes Business School (formerly Cass) in London, her perspective bridges systems thinking, strategic clarity, and human-centered insight. A lifelong learner, she finds joy in exploring wellbeing practices, spirituality, and personal development, while indulging in her love for the arts, reading, and creative pursuits.
Purpose Beyond is a next-generation consultancy specializing in strategic communications, purpose-driven strategy, and impact advisory. It partners with businesses, foundations, NGOs, and public institutions to define, articulate, and embed purpose into corporate strategy, stakeholder engagement, and long-term positioning. Key responsibilities include: • Advising organizations on strategic communications, brand purpose, and corporate impact to drive meaningful engagement and reputation management. • Leading narrative development, stakeholder engagement, and thought leadership initiatives for organizations seeking to position themselves as industry leaders. • Supporting clients in philanthropy, CSR, and social impact strategy, ensuring alignment with business goals and stakeholder expectations.
A strategic communications role within the Athens office, advising clients on integrating brand purpose and sustainability into corporate strategy, reputation management, and stakeholder engagement. Key responsibilities include: • Providing strategic counsel on corporate responsibility, ESG, and sustainability communications. • Developing purpose-led brand strategies that drive authentic engagement and long-term value. • Leading stakeholder engagement initiatives to align sustainability commitments with corporate reputation and market positioning. • Managing thought leadership and advocacy campaigns to elevate clients’ impact in sustainability and social impact spaces. • Advising on reporting frameworks and regulatory disclosures, ensuring credibility and alignment with evolving sustainability standards.
The first Impact Investing Fund in Greece and Southeastern Europe, adding value to SMEs through Circular Economy. Sporos Platform investment proposal is the first ever to be submitted and approved in Greece under the "Greek Green Fund Call" of the Hellenic Development Bank of Investments (HDBI), while it has been recognised by the European Commission as a best practice for its unique contribution to underpinning the sustainable recovery of the real economy and development of SMEs. Key responsibilities include: • Mapping out investor outreach strategy. • Coordinating fundraising communications & pre-marketing activity. • Leading efforts on forming Sporos Platform non-profit body Symbiosis. • Advising on the Fund’s communications strategy at international level.
ASF is a philanthropic foundation - associated with the Russian oil tycoon Fedun family, that provides grants to grassroots and national charities in the UK and Russia, aiming to improve the lives of disadvantaged and vulnerable children and young people with special needs through arts. It is supported by ArtSocial Patrons Club - a group of like- minded HNWI with diverse backgrounds who share a passion for arts and philanthropy, that enjoy a bespoke programme of events throughout the year, including private tours and behind the scenes experiences, curated lectures and expert talks, getting up close to the cultural scene of London and beyond. Key responsibilities include: • Developing relationships with potential and existing donors and sponsors in line with the Foundation’s overarching development strategy. • Creating and organising fundraising campaigns and events. • Planning and organising ArtSocial Patrons Club events from start to finish. • Managing relationships with key internal and external stakeholders, including media, funders, grantees and influential organisations/ individuals, including developing joint strategic communications plans and overseeing their implementation. • Creating written content as required (including articles, press releases, newsletters, audio/video scripts, marketing materials, social media content etc.) for a variety of target audiences. • Assisting in grants programmes development and execution.