Atlanta, Georgia, United States
- End-to-end responsibility for multiple simultaneous commercial projects in the DACH region - Management and coordination of cross-functional projects, such as product launches - Proactive identification and resolution of blockers to ensure projects are delivered on time and within budget - Regular reporting to management and key stakeholders on project progress and outcomes - Internal project communication to ensure transparency and alignment - Project team alignment, fostering collaboration and team building across departments - Coordination between workstreams, ensuring awareness of all interdependencies - Leadership of project teams and workstreams, driving execution and accountability
Marketing Project Management: Responsible for planning, managing, and executing marketing projects for easyname.at, metanet.ch, profihost.de, alfahosting.de, and dogado.de, including: - Developing and coordinating marketing strategies for product and feature launches, repositioning, rebranding, as well as cross-sell and upsell campaigns - Ensuring strategic alignment with lead generation goals and close collaboration with stakeholders and expert teams - Efficient project management to ensure timely and goal-oriented execution Leadership: - Functional leadership of a Marketing Content & Campaign Manager - Managing and optimizing campaigns, particularly for e-shop demos and case studies
Brand Manager for brand - METANET AG till restructure in the group
Brand Management for easyname GmbH: - Responsible for brand redesign and the marketing launch of new products (e.g., VPS) - Steering and execution of annually defined commercial and brand strategy goals - Regular reporting and KPI analysis to measure success Project Management: - Coordination of marketing activities with internal teams (Experts), other departments, and external service providers - Execution and management of cross-selling projects - Launch and strategic management of the easyname blog and sponsorship program Campaign Management: - Planning and execution of redesign campaigns and seasonal campaigns, including: - Black Friday / Cyber Monday - Summer & Christmas campaigns - easyname OOH awareness campaign Leadership: Functional leadership of a brand team, consisting of a multimedia designer, marketing manager, and frontend developer