São Paulo, São Paulo, Brazil
I lead the intersection of Marketing Operations and Artificial Intelligence, building the systems, processes, and AI-powered infrastructure that enable B2B companies to scale revenue efficiently. As SVP of AI & Automation at Revenue Pulse, I architect GTM strategies and Marketing Ops frameworks that integrate AI into every stage of the funnel, from demand generation to pipeline acceleration. With 5+ years in MOps and a background spanning Marketo, RevOps architecture, and data science, I bring both the strategic vision and the technical depth to lead AI transformation programs at scale. Certified across Marketo and AI (2x Marketo Champion, Marketo Certified Architect, Marketing AI Institute) and experienced working with fully distributed global teams. I thrive in remote-first, international environments. Areas of expertise: Marketing Operations · AI/ML for GTM · Revenue Operations · Demand Generation · Marketing Automation · Martech Stack Strategy · AI Agents for Marketing
Lead AI strategy and implementation for a global Marketing Operations agency, serving enterprise clients across NAMER and EMEA. Oversee a portfolio of 3–4 concurrent AI and automation engagements, delivering 20+ projects in 2025 across SaaS and fintech clients in North America and Europe Lead a lean team of 2, maintaining an 86% client retention rate through consistent delivery of measurable business outcomes Architected 50+ custom AI workflows and 10+ AI agents integrated across Salesforce, HubSpot, and Marketo — enabling scalable, intelligent GTM operations for global B2B clients Improved lead data quality through AI-driven job title-to-persona normalization, achieving 30% improvement in segmentation accuracy Drove a 400% increase in CTR by implementing AI-powered personalization across email and campaign workflows Reduced post-event follow-up time from 3 days to 2 hours through AI-automated personalized outreach sequences Cut bot and invalid lead contamination by 80% through AI-based lead scoring and traffic filtering, improving pipeline integrity for clients
Established the AI & Automation practice at Revenue Pulse, building the methodologies and client frameworks that underpinned the VP-level program. Pioneered the integration of AI into Marketing Operations delivery, designing repeatable frameworks for AI implementation across Marketo, HubSpot, and Salesforce environments Served 10+ global clients across NAMER and EMEA in the SaaS and fintech verticals, establishing Revenue Pulse's positioning as an AI-forward MOps agency Built the technical foundation for 50+ AI workflows and agent architectures now in active use across the client portfolio