Mexico City Metropolitan Area
Currently working as Head of Product at Powen Mexico. Solar industry passionate, with expertise in the design and negotiation of Power Purchase Agreements (PPAs), financial structuring of renewable energy projects, and energy commercialization strategies. Business Administration (BBA Hons) Spanish graduate with a can-do attitude, comfortable taking additional responsibilities and facing new challenges. International profile with strong background in energy finance and contract management. MBA in International Management: ICEX-CECO. #RenewableEnergy #PPAs #EnergyFinance Contact: [email protected] +52 55 6055 8871 https://powen.mx/
Financiación ágil y flexible para proyectos de autoconsumo solar en México
As Head of Product, one of my main challenges is to stay constantly updated with the market and customer needs to develop market-based product strategies. This involves working closely with Operations, Engineers & Solutions/Design, Marketing & Communication, Developers/IT and also Customer Service teams to bring accessible and attractive products to the market, always leveraging on our analytics and results to consistently optimize our products. Additionally, I enjoy the process of selling, so when I’m not focused on product tasks, I dedicate my efforts to helping customers execute and finance their solar PV projects, where storage solutions (BESS) are becoming increasingly important.
• Solar Renewable & Distributed Generation (DG) Industry. Started as Financial analyst working & reporting daily to the CFO, rapidly promoted to Product Manager. • Coordinate the Solutions, Sales & Finance teams to increase project sales and communication between departments. • Development of Strategic Partnerships with complementary companies (Yastás, BBVA Bancomer, Banco Santander) in the field of DG and self-consumption. • Credit & Risk analysis to grant financing to potential clients: manage to reduce non-performing loans by 70% with the creation and implementation of internal processes. • Communication & Presentations for banks and investors, Brookfield partner.
• Investment & Promotion area. Responsible for the Consumer Goods department, helping Spanish companies enter the Mexican market leveraging in Spanish Embassy’s network. • Industry reports; furniture & home textiles, Mexico e-country report, economic and trade analysis, resolution of daily business enquiries. • Very positive feedback from the institution, recommendation letter attached in my profile.
• Founded a disruptive and unique company based in the IoT and Sharing Economy model: portable chargers for mobile devices; charge your cell phone battery wherever you want. Simply download the app, scan, unlock your battery and charge your device. • Since foundation, market analysis, selection and negotiation with suppliers, minimal viable product (MVP), design and implementation of iOs & Android app, Stripe implementation and final service launch. • Head of Sales team in Madrid, Barcelona and Ibiza/Formentera closing 100 venues in two months by understanding client needs. • Presentations at events - pitches for potential investors; Connector Accelerator Elevator Pitch winners and responsible for raising our first 100k seed round. Instituto de Empresa (IE) Venture Lab 2019 and Connector Accelerator members.
Ferrovial is a global leader in the construction, management and operation of transport infrastructure and city servicers. It is a member of Spain’s blue-chip IBEX 35 index and is also included in prestigious sustainability indices such as the Dow Jones Sustainability Index and FTSE4Good. The company operates through four business lines: Services, Toll Roads, Construction and Airports. As part of the Corporate Strategy team, my main responsibilities include: • Analysis of new investment opportunities and detection of growth opportunities in current and new sectors: logistics and data centers, urban mobility and renewable energies: wind and solar parks studies. • Regular analysis of current and potential competitors of Ferrovial and updating of the company's strategic plans. • Preparation of macroeconomic reports and presentations for the annual Corporate Strategy meeting. • Writing and reviewing the case for Harvard Business School (HBS): Ferrovial, from Infra to Mobility, in which the challenge faced by the company as a result of the revolution in mobility and technology was presented.