Bogota, D.C., Capital District, Colombia
Data-driven and business-focused professional with proven experience transforming complex datasets into actionable insights that guide strategy, enhance efficiency, and drive business growth. Proficient in SQL and Python for data analysis. Skilled in partnering with cross-functional teams to align analytical solutions with organizational goals, delivering measurable impact through a results-oriented approach. Recognized for strong leadership, analytical thinking, and the ability to present complex findings clearly to stakeholders — enabling data-informed decision-making in dynamic environments.
• Leads the end-to-end development of a Transport Management System (TMS), integrating trips, suppliers, and invoicing into a single platform to improve usability, adoption, productivity, and traceability of operations. Collaborate with engineering, UX, and analytics to ensure scalable, user-centered solutions. • Reduced operation diesel expenses with annual savings of 13.5% nationwide. • Developed of a Python model for automated load consolidation, reducing costs by 4.5%. • Create dashboards and generate of insights to support strategic decision-making and performance tracking, connecting BigQuery with Looker and Power BI to analyze and present large volumes of data. • Coordinate transportation of personnel, cargo, and lifting operations in southern Colombia, leading a two-person team and achieving a 12.4% average monthly cost reduction and the lowest cost per kilometer nationwide.
• Led initiatives within an innovative Colombian startup transforming food delivery on university campuses through robotics, supporting growth strategy execution and identifying expansion opportunities. • Strengthened brand positioning, improved user retention, and increased order volume by focusing on key metrics such as Customer Acquisition Cost (CAC) and Lifetime Value (LTV). • Participated in international operational training and collaborated with cross-functional teams and strategic partners under Scrum methodology. • Achieved a 32.5% increase in weekly orders by analyzing user behavior patterns and implementing data-driven growth initiatives.
• Extracted and cleaned data using SQL and internal platforms to enable accurate and actionable analysis, presenting identified opportunities and insights to relevant stakeholders. • Uncovered key data-driven insights that led to strategic decision making, leveraging my expertise in market research. • Provide answers to complex business challenges, allowing capitalization on up to 3 percentage points over competitors. • Maintained direct communication with managers and clients, using technical and interpersonal skills to maintain strong relationships with clients and supervisors.
• Led data-driven growth initiatives by conducting market analyses to inform segment-specific incentives, contributing to revenue optimization. • Developed and executed targeted campaigns based on customer insights to improve engagement and meet performance goals.