Lorna Krkich

Executive Director of Development Services at University of California Agriculture and Natural Resources (retired)

Elk Grove, California, United States

About

Nonprofit professional with outstanding record of leadership in fiscal performance, staff management and volunteer engagement. Exceptional skills in building shared vision among diverse stakeholders.

Experience

  • Executive Director of Development Services at University of California, Agriculture and Natural Resources
    Dec 2017 - Present · 8 yrs 8 mos

    Build fundraising revenue and capacity statewide for UC ANR, through development of major gift program, endowments, planned giving and expansion of annual and online giving. UC ANR is the division of the UC system dedicated to improving the lives of all Californians through its statewide programs, research and extension centers and county extension offices.

  • Instructor, Nonprofit Management Certificate Program at UCLA Extension
    Sep 2017 - Present · 8 yrs 11 mos

    Develop course curriculum for Board Governance and Management class, part of the UCLA extension Nonprofit Management Certificate program. Learn the Canvas online education system and deliver course via Canvas, utilizing recorded lectures and presentations, online discussion boards. Course will be presented in the winter quarter.

  • Regional Manager of Major Giving Programs, Western Territory at The Salvation Army
    Mar 2015 - Mar 2017 · 2 yrs 1 mo

    Managed 15 major gift officers across four states. The program, initiated in 2015, resulted in 60% growth in major gifts across the territory. Program was eliminated. Income Development: Achieved 173% of FY16 goal, raising 16 million dollars. Implemented first ever goal setting for MGO donor caseloads, with specific moves plans for A tier donors. Initiated successful lapsed donor process to regain lost revenue. Relationship Building: Built trust and partnerships with five Division Development Directors across my region to keep them engaged and informed about major gift work in their divisions. Met face-to-face with officer leadership at division and corps levels, learning what programs required funding and creating understanding of major gifts. Staff Management & Training: Hired, trained and managed major gift staff in five divisions. Developed major gift training, including the difference between donor touches versus moves management and how to utilize CRM system in major gift work. Provided training on board recruitment to staff and officers. Initiated monthly progress reports and quarterly reports on progress towards three-year plan, disseminated to staff and division/territory leadership.

  • Vice President of Field Development at American Lung Assocation in California
    Sep 2008 - Feb 2015 · 6 yrs 6 mos

    Planned and implemented comprehensive fundraising program in California. Managed Executive Directors in seven chapters across the state as well as senior development staff. Re-vamped special events, eliminating poor-performing events and generating 31% increase in income. Co-chaired national Event Branding and External Communication Task Force, creating new nationwide event materials and platforms. Initiated formal board giving campaign, increasing giving 50% in one year. Initiated major gift program in California, hiring staff, creating donor-centered communication and acknowledgment process and moves management program for top 1000 donors in the state and planned giving donors. Co-led nationwide team that developed mid-level giving program. Staffed Field Operations Committee, a board appointed state committee, chaired by the Chair-Elect. Initiated quarterly leadership calls to enhance communication between Governance Board and local boards. Created and delivered detailed income development orientation for State Board of Directors to create understanding revenue generation. Designed and delivered development staff trainings, including working with volunteers, donor/participant retention moves management and two-day sales training. Created standardized performance objectives for all staff tied to statewide performance plan. Created teamwork incentives to rebuild employee morale. Worked with VP of Accounting and Finance to standardize income and expense coding across the state. 2013 Rising Star Award Recipient: One of the highest national staff awards, given for outstanding leadership with nationwide impact. Recognized for work in launching I♥Lungs initiative, a peer to peer fundraising platform and other national initiatives.

  • President & CEO at Arthritis Foundation, New Jersey Chapter
    Apr 2004 - Aug 2008 · 4 yrs 5 mos

    Managed Board of Directors, Fundraising, Program and Operations of the New Jersey Chapter, a separate 401c3 organization within federated structure. Implemented community development structure within the Chapter to address declining campaign income and excessive dependence on bequests. Change resulted in special event income growing from 380K to 716K in 16 months and increased donor pool by 42,000 constituents between 2004 and 2006. Implemented donor-centric cultivation practices, resulting in 40% larger gifts from a segment of our direct mail donors. Recruit and staff dynamic Chapter Board of Directors, ensuring that Board Development is a year-round process. Served as one of two Chapter Presidents on a National Blue Ribbon Task Force to develop broad recommendations for nationwide organizational change. The National Board of Directors accepted these recommendations. Led the nation in the number of participants enrolled in Tai Chi from the Arthritis Foundation classes. Implemented tracking system to accurately measure annual program reach in each county in the state. plan.