Dallas, Texas, United States
Sales have always been in my blood. Growing up around two exceptional saleswomen—my mother and grandmother—I learned through osmosis, absorbing the rhythm, resilience, and relationship-building that define great sales from a young age. This early exposure not only sparked my interest but also shaped my leadership style, my ability to connect with others, and my success in winning business. After graduating from Ole Miss with a degree in Integrated Marketing Communications and a minor in Business Administration and Computer Science, along with specializations in Media Sales, I quickly launched my career. I began as a Sales Development Representative (SDR) at Cvent, where I sold live event technology during the peak of the pandemic. Despite the challenges, I influenced over $2 million in pipeline and earned the title of Top Pipeline Influencer in North America in 2020. That achievement propelled me into leadership, and I’ve continued to build ever since. I have successfully led high-performing Business Development Representative (BDR) teams in both early-stage startups and enterprise-level organizations across various sectors, including SaaS and FinTech. I have created outbound programs from the ground up, managed hiring and training processes, and collaborated cross-functionally to align on go-to-market and demand generation strategies. I design onboarding and training systems that not only ramp up representatives quickly but also empower them to excel. Additionally, I am an expert in cold calling and outbound strategies. I coach reps to abandon rigid scripts, take control of conversations, and convert intent signals into real sales opportunities. While I am data-driven, my approach is always human-centered, as I believe the best leaders focus on developing their team members, not just their performance. My primary goal is to build BDR teams that are sharp, confident, and strategic. I take pride in leading with charisma, candor, and compassion, while also nurturing reps to grow into top performers and future leaders, both personally and professionally.
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- Coached, developed, and managed a team of over 12 Sales Development Representatives and Junior Sales Executives responsible for generating qualified revenue opportunities, consistently exceeding their targets. - Established and managed a dedicated Outbound SDR team to optimize outreach effectiveness and drive revenue
- Awarded the Q4 Emerging Sales Leader award for exceptional performance and leadership in driving sales growth and mentoring team members - Conducted more than 100 interviews to effectively identify and recruit 12 top-performing sales professionals, thereby rebuilding the Dallas SDR team and contributing to the establishment of a high-performing sales organization - Initiated, managed, and took ownership of strategic dialogues with other teams, including Sales Management, Operations, Marketing, Technology, Client Services, and the sales division head
- Achieved record-breaking results by securing the highest volume of new booked business in North America in 2020 - Consistently surpassed sales targets, generating $2.2 million in pipeline and closing $1.2 million in won deals - Demonstrated a proven track record of effectively selling to a diverse range of clients, including corporations, government institutions, associations, and non-profits - Conducted regular training sessions and mentoring for junior SDRs, fostering a culture of continuous improvement and knowledge sharing within the team