LISHAN LIN

Airbnb Japan| ex-Alibaba, eBay, Shopee

Greater Tokyo Area

About

I am a highly innovative and driven young leader that has the curiosity to learn and humility to grow. I have working experiences in fast paced E-commerce industries and firms, I have been able to apply my outstanding analytical and communication skills to efficiently multitask and meet challenging deadlines, whilst maintaining a high level of attention to detail. I am excited to thrive in a career in either cross-border E-commerce , consultant, strategy or sales, and apply my past experiences in the cross-border E-commerce sector to provide positive impacts on a global scale.

Experience

  • Market Associate at Airbnb
    Jul 2025 - Present · 1 yr

    Airbnb Japan

  • Alibaba Group (Permanent · 1 yr 5 mos)
    • Sr Business Development Manager
      Apr 2025 - Jul 2025 · 4 mos

    • Business Development Manager
      Mar 2024 - Mar 2025 · 1 yr 1 mo

      淘天集团天猫国际TmallJapan 新規事業開発 健康食品、食品、ペット、ベビーマタニティカテゴリーを担当 As a Business Development Manager at Tmall Global, I'm in charge of dietary supplement, food, pet,and baby&maternity category. Since I joined Tmall, I have engaged with over 50 major Japanese brands and more than hundred mild-small Japanese brands. In my role, I represent the company at various Japanese associations such as the FOODEX Planning Committee, the Japan Household Medicine Association, and the AACD. As the company representative in these associations, I consistently share the latest insights on Chinese cross-border e-commerce with Japanese brands. Furthermore, I have been invited to speak at large-scale exhibitions and events, representing Tmall Global and providing valuable information to attendees.

  • Consultant at 株式会社船井総合研究所
    Jun 2023 - Jan 2024 · 8 mos

    価値向上支援本部 事業イノベーション支援部 I independently secured a consulting contract through sales within my first three months which is the fastest pace recorded at FunaiSoken. In the fourth month, I won the Departmental Development Award. Additionally, I presented at four seminars, fostering strong relations between FunaiSoken and various cross-border e-commerce platforms. In just six months, I became the small leader of the cross-border e-commerce team. 【Seminar Development and Presentation】I I presented at four paid cross-border e-commerce seminars hosted by FunaiSoken, reaching over 100 participants with fundamental cross-border EC knowledge and the latest information. I also handled the pre-seminar preparations and operations.

  • Category Manager at eBay Japan G.K. eBay Japan LLC. eBay Japan K.K.
    Dec 2021 - Mar 2023 · 1 yr 4 mos

    • Business Development: I created a new BD plan from zero, which includes a new website page , videos which make new sellers interested in eBay, and guiding sellers to open complex cross-border accounts through online seminars. It has achieved great success within half a year. • Account management: I managed few VIP sellers. Through monthly regular meetings, tracking performance , listing advice/improvement, etc., my sellers have achieved significant performance growth in a year. • Category management: I created item detail templates that are commonly used in all collective category items to get more new listings . And use the regular data analysis to share the hot products that are in demand and the products that are attracting attention with the sellers.

  • Shopee (2 yrs)
    • EC consultant, Japan Cross Border
      May 2020 - Nov 2021 · 1 yr 7 mos

      Opening member of Shopee Japan. Business Development: Developing new Business relationships. I brought over 200 new sellers to Shopee when I was an intern in Shopee Japan. • Incubation team: Since May 2020, all new sellers of Shopee Japan have been incubated by me.I launched a web-portal called the Seller Education Hub to provide digital support as well as interactive webinars for onboarding sellers. I implemented a systematic way to track the educational impact and created all the incubation materials. • Project management: Office lease. Seller Auto-onboarding project. Shopee Japan university.

    • Intern
      Dec 2019 - Apr 2020 · 5 mos