Lisa Prothon

Global Head of Retention @ BAT | Consumer Experience- CRM- Loyalty

Beaconsfield, England, United Kingdom

About

Experience

  • BAT (Full-time · 6 yrs 1 mo)
    • Global Head of Retention
      Apr 2024 - Present · 2 yrs 3 mos

      Responsible for the Global Strategy and blueprint for Consumer Experience, CRM, Loyalty, Consumer Care, Connected Device and Packaging

    • Global Head of CRM and Loyalty
      Apr 2023 - Apr 2024 · 1 yr 1 mo

    • Global Ecommerce Development
      Jun 2020 - Mar 2023 · 2 yrs 10 mos

  • Global Ecommerce Director at Crabtree & Evelyn
    Jan 2019 - Jun 2020 · 1 yr 6 mos

  • Global Head of Ecommerce Partnerships at Charlotte Tilbury Beauty
    Dec 2015 - Jan 2019 · 3 yrs 2 mos

  • Digital Account Director at emocial digital
    Feb 2015 - Oct 2015 · 9 mos

  • National Account Manager at Clinique
    Jul 2011 - Jan 2015 · 3 yrs 7 mos