Singapore
Helping people uncover their ‘why’ and move forward with clarity by navigating the space between where they are and where they want to be. Life coaching | Leadership coaching | Career coaching
Lynxeye is a management consultancy focused on growth strategies, innovation and design. Deep Consumer Insight | Business Model | Qualitative Research | Quantitative Research | Brand Strategy | Marketing Communication Strategy | Client Engagement | Industry Assessment | Customer Segmentation | Business Growth Strategies | Innovation & Brand Transformation | Customer Experiences
BDO in Singapore is part of the international BDO network of independent member firms, one of the world’s largest accounting and consulting network. Internal brand audit | Market Research | Customer Intelligence | Competitive Analysis | Brand Ideation | Integrated Brand Communication | Business Model Canvas | Business Growth Strategies | Client Engagement | Marketing Communication | Business Model Development | Team Management | Go-to-market Strategy | Market Analysis |
G.A Brand Design (part of G.A Group) is a brand consultancy that designs ‘from the experience out’ – seamlessly integrating research, strategy and brand positioning with physical execution and space design. Brand Creation | Brand Identity & Guidelines | Brand Architecture Development | Client servicing | Business Development | Creative Briefs | Design Thinking | Marketing Campaigns | ATL & BTL Creative Concepts
Ebizu is start-up tech company with a passion for innovation. Specializing in designing mobile application platform, web-based software and hardware for both businesses and consumers. My role revolves around defining and influencing the various elements of the marketing mix. I manage marketing budget, ensure brand identity compliance in 360 marketing communications including but not limited to ATL, BTL, digital marketing and events. Apart from that, I also develop strategic communication programs, manage and grow relationships with media and bloggers, handle press releases, and execute events to garner positive earned coverage. Responsible for development of marketing collaterals, advertising concepts, marketing calendar for events, emails blasts, media launches and campaigns. With that, I work with external and internal suppliers including creative, digital, PR and media agencies. Part of my responsibility in sales is to establish new collaboration with strategic partners to increase company brand equity, awareness and preference - expand customer reach to promote company products and boost customer acquisition. I lead the digital marketing strategy encompassing company’s websites, CRM, SEM and SEO - spearhead digital campaigns to drive traffic, grow database, optimize conversion and improve online customer engagement. I manage the development, delivery and execution of digital marketing effort - implementing online marketing programs for B2B & B2C customers leveraging on social media & content development.