Seoul, Seoul, South Korea
Starting with co-founding a B2B & Data startup, I have built 10 years of experience in B2B Sales. I contribute to revenue growth within sales organizations through GTM Strategy, ARR Growth, and Team Building. Currently at AB180, an AI Martech company, I am leading new business acquisition, partnership development, and driving sales for Amplitude & Braze.
*Team Leadership & Sales - Led and scaled the BDR team, overseeing recruitment, onboarding, and goal-setting frameworks to drive team performance and ramp-up efficiency. - Developed and executed vertical-specific outbound strategies across Commerce, F&B, Finance, and Retail to drive pipeline expansion. - Conducted regular pipeline reviews and strategic planning sessions to identify new revenue opportunities and optimize outbound motions. - Achieved 150% of annual sales target, consistently exceeding quota through structured team enablement and data-driven outreach strategies. *Partnerships & Ecosystem - Managed a portfolio of 50+ domestic app agencies, overseeing relationship management and securing new partnership agreements/ - Drove co-selling initiatives with major domestic and global media partners including Google, Meta, Moloco, Naver, Kakao, and Toss to expand joint go-to-market opportunities. - Built and scaled the MMP ecosystem to strengthen strategic partnerships and design new business pipelines.
*Key Responsibilities - Managed performance of inbound sales team and developed comprehensive sales pipeline. - Developed strong relationships with clients by providing exceptional service throughout the entire sales cycle, ensuring repeat business and referrals. - Created and provided training for sales scripts tailored to different customer sizes. - Consulted with clients on business strategies related to customer experience (CX), customer relationship management (CRM), and retention. *Key Achievements: - Achieved annual team quota for 2021-2022. - Established validated inbound sales pipeline. - Attained 70% conversion rate from lead to meeting to closing for inbound sales.
- Developed and managed B2B/B2C sales pipelines for potential customers in co-living sector. - Established and executed pricing and promotion strategies for different branches. - Managed vacancy rates and identified B2B - leads, driving contract negotiations and closures. - Secured contracts with major clients including Hyundai, Hyundai Hicar, Spendit, Musinsa, and SOCAR. - Designed and implemented residency program targeting international students. - Achieved B2B sales targets ahead of schedule, reaching 150% of goal.
- Business Planning & Operation - B2B SaaS Sales / Build a partnership - Web/App Marketing
in Public Sector at Microsoft Korea - Audience Marketing - Education Marketing