Karachi Division, Sindh, Pakistan
Hello readers, I’m Levi, a 26-year-old from Pakistan, and definitely not your average social media guy. I've worked for brands so they can show up online in a way that actually feels real, but not in a forced manner, not boring. I’m a Social Media Executive with several years of experience working with e-commerce brands and businesses, turning raw ideas into content people enjoy, relate to, and actually buy from. Most of my work involves collaborating with designers, giving creative direction, and bringing bold, scroll-stopping ideas to life, not just following trends, but making them work for your brand. These days, I’m especially focused on meme marketing and culture-driven content for Pakistani brands. Because honestly? You don't need a bigger budget. You need better storytelling, the right humor, and content that feels native to the internet. I'll be building your brand digitally with relatable content to stay relevant, grow your audience, and build a stronger brand personality while supporting digital transformation along the way. I also enjoy improving workflows while making them easy for the team, and assisting teams to work smarter, basically making things run more smoothly behind the scenes. If that sounds like what your brand needs, slide into my DMs or just hit connect. let’s connect and rock your brand 👀
Developed and executed social media content strategies aligned with brand goals. Collaborated closely with the design team by providing creative briefs and visual direction. Mentored and supervised a social media intern, guiding content planning and execution. Planned and created engaging content according to the Pakistani beauty market. Promoted products through trend-driven, relatable, and culture-focused content. Ensured brand consistency across all social media platforms, including Meta platforms, Pinterest, and TikTok. Coordinated campaigns from idea development to final publishing. Contributed to improving content workflows and team coordination.
Managed content strategy and execution for five brands simultaneously, maintaining consistency across websites, blogs, social media, and campaigns. Planned editorial calendars, tracked deliverables, and ensured timely content delivery across teams. Guided and mentored two content writers & social media interns, providing feedback, structure, and performance direction. Worked closely with marketing, design, and product teams to align content with campaign goals. Conducted competitor and market analysis to identify gaps and improve content direction. Ensured all content followed brand guidelines, tone, and quality benchmarks.