Middelburg, Zeeland, Netherlands
Worked for Province of Zeeland, Radboud University, NPO Television & Radio, Talpa/SBS Broadcasting, RTL News, Pathé Cinema, Efteling, Chillhop Music & many others. Restoring the delicate balance between machine intelligence and human creativity.
Founding and leading a full-service AI agency delivering consultancy, AI-driven marketing, and custom automation & agent solutions across multiple industries. Designing and implementing AI strategies for clients in sectors including education, tourism, retail, e-commerce, government, and music.
Leading all digital operations for a premium Icelandic wellness brand, targeting European and US markets. Responsible for e-commerce development, website architecture, digital marketing infrastructure, and online brand presence across multiple languages and regions.
Building a community of AI professionals and builders in the province of Zeeland, the Netherlands, which I founded in late 2025. The goal is to bring together entrepreneurs and engineers who actively develop AI products: from computer vision and edge computing to agentic coding and process automation. Through monthly meetups, knowledge sharing, and collaboration, we aim to accelerate AI innovation in our region.
Creating and managing an underground electronic music brand producing immersive events. Booking new artists and evolving event line-ups each time while handling all marketing, production, organization, promotion and ticket sales personally. Hosting around four events per year attracting 350–400 attendees each, building a strong community and continually refreshing the music scene in my hometown.
Leading strategic marketing, branding and digital campaigns for a fast-growing B2B CBD company across the EU. Generating hundreds of new leads per month while nurturing thousands of existing customers. Managing cross-channel operations and helping drive approximately 40% revenue growth over 2 years.