San Francisco, California, United States
Senior Event Manager with 10+ years of experience in internal and external events with a strong agency background. Proven success in driving cross-functional event teams and producing inspired end-to-end experiences for customers, executives, and employees at a global scale.
Senior Event Producer on the CEO Transformation Team • Drive innovative data-driven end-to-end (E2E) event experiences and programs on a global scale • Lead cross-functional teams to produce end-to-end experiences ranging from 45-person C-suite/executive events to company-wide all teams events for 17,000+ employees across the globe • Steer multiple workstreams to create and drive inspired E2E experiences, including concept, vision, communication strategies, experiential activations, registration, event tech, logistics, and budgeting • Build, track, and reconcile budgets for multiple programs ranging from $500K to $6M+ • Develop critical path and cross-functional timelines, detailed project plans, and thoughtfully planned workstreams, acting as the single source of truth for all stakeholders throughout the lifecycle of each project • Partner closely with strategy, design, copy, video, comms, and production • Develop and foster stakeholder trust by nurturing strong cross-functional partnerships • Manage the operational strategy including project plans, experience design and execution, registration, and all other logistics – in the virtual, hybrid and IRL venues • Develop relationships with stakeholders, agencies and vendors to ensure best-in-class work is consistently delivered • Translate post-event analytics and data into recommendations for best practices
Program Manager helping bring Oracle CloudWorld, Marketing Summit at Oracle CloudWorld, and Oracle Advertising and CX events to life. • Executed six digital events end to end in FY22 featuring Oracle executives, guest speakers, and partners • Managed many aspects of digital events, including platform management, prep and coordination of speakers, production and recordings with Oracle Studios, demand generation, and reporting • Developed and maintained project plans and cross-functional timelines throughout the event lifecycle • Project managed execution of event demand generation plans by working cross-functionally with Brand Design, Social Media, Paid Media, Web, and Field Marketing teams • Worked with Oracle Brand Design to manage request and delivery of all event graphics and creative assets • Collaborated with Oracle Studios on all production needs, including location scouting and booking, budget management, content editing and review, recording logistics, and speaker preparation • Built and maintained partnerships with members of the extended Marketing team and other Oracle stakeholders • Worked with Partner team to facilitate Oracle partner participation in events • Led meetings to communicate updates and timelines to all key stakeholders throughout the event lifecycle • Contributed to the successful execution of CloudWorld party and receptions, ensuring seamless culinary, show flow, staffing, and onsite operations • Orchestrated scheduling and recording of CloudWorld sessions, both digital and hybrid, in partnership with content, digital operations, Oracle Studios, and external vendors • Supported Oracle’s Advertising and CX organization in production of CloudWorld activities
George P. Johnson is the world’s leading experiential marketing agency. We create innovative live, mobile and online experiences that motivate audiences and activate brands. • Lead for NetApp sales enablement series (ranging from 20-1,000 attendees per event) • Lead for Oracle NetSuite SuiteWorld19 (7,000+ attendees) and Oracle OpenWorld and Code One (35,000+ attendees) • Created timelines and project managed external vendors to ensure all aspects of event timeline are kept on track and on budget while communicating progress with stakeholders • Oversaw technology partners in the build of event websites and attendee registration journey (RainFocus, Cvent) • Managed event reporting and analyzed data to provide insight for clients to utilize towards attendance and revenue growth strategies • Maintained accurate event database through frequent quality control checks on event and attendee data • Partnered with client marketing teams to create and execute pre-event communications to attendees using brand guidelines and creative assets • Ensured social media and website needs for event marketing campaigns are in place, including discount codes and communications • Collaborated with clients in creation and approval of registration plans, credential design, fulfillment of event materials, onsite technology, crowd management and build outs • Worked across internal departments, including Content, Event Services, and Production, to make sure timeline is followed and client communications are consistent • Managed event help desk team as well as onsite team to provide outstanding customer service to all attendees leading up to and during the event, including registration, housing, and logistical needs • Oversaw onsite technology and equipment alongside IT Project Managers • Created and execute onsite contingency plans due to unforeseen circumstances • Managed internal team of Project Managers and Interns
• Lead for Oracle Modern Customer Experience 2017 and 2018 (4,500+ attendees) • Assisted Account Director with account management and client services tasks, including timeline creation, internal hour tracking, and pre- and post-event debrief presentations • Supported Oracle events and registration teams on multiple projects, primarily for Oracle Industry Connect, Oracle Modern Customer Experience and Oracle OpenWorld San Francisco • Assisted Oracle content team by corresponding with speakers, tracking session content, and managing speaker services email inbox • Onsite support for multiple events, including PepsiCo's Super Bowl 50 Hospitality Program, Adobe Summit, Oracle Industry Connect, Oracle Modern Customer Experience, NetSuite SuiteWorld, Cisco Live, Oracle OpenWorld, Rodan + Fields Convention, Charles Schwab IMPACT, Adobe MAX, and ServiceNow Knowledge
• Assisted producer and director during Boston Bruins home games by updating the score bug, researching, keeping track of statistics, dubbing video highlights to DVD, logging highlight tapes, entering time code and highlight information into the database, and assisting talent • Operated camera and other equipment at live press conferences • Assisted producer and director during Boston Bruins away games by tracking zone time and other statistics • Tracked zone time and statistics for Jack Edwards to utilize on air • Ran score bug for Hockey East live broadcasts
• Assisted in the production of the Boston Bruins pre and post-game shows by logging video, researching player and team stats, and aiding the head producer with other tasks • Helped with production purposes of a kids show segment by creating pitch meeting materials: a Baseball for Kids book, Statistics for Kids Book, and a book of Red Sox player biographies • Assisted in the NESN booth at TD Garden for live segments of Boston Bruins pre and post-game shows • Created game notes for producers
• Assisted in the function of the newsroom by, but not limited to, administrative work, answering phones, proof-reading copy, cutting audio, and researching, pitching, and writing stories for broadcasts • Worked closely with writers and producers of the morning and afternoon shows • Coordinated giveaways by communicating with the winners and Marketing & Promotion Director • Organized directory of media, reporters, and other contacts • Field Producer at 2013 Bay to Breakers Race: assisted reporter, set up interviews, and took photos for KGO web outlets