Laurence Wanzeele

Brand Manager Omnibionta3 & Omnibionta Pronatal Belgium

Kortrijk, Flemish Region, Belgium

About

Experience

  • Procter & Gamble (8 yrs 5 mos)
    • Senior Brand Manager Omnibionta Belux
      Sep 2024 - Present · 1 yr 10 mos

      - Senior Brand Manager Omnibionta Belgium & Luxembourg - Responsibilities: End to End Brand Management responsibilities for 3 brands (Omnibionta3, Omnibionta Pronatal, Omnibionta Menopause). This includes: Building and executing Brand Strategy of Product and packaging vision, Communication (Media) masterplan (both to end consumer as to Health Care Professionals (General Practitioners, Gynaecologists and Pharmacists)), Instore strategy (Pharmacies (incl online) and retail) and value proposition (both consumer & customers). Execution of strategy includes influencing 30 field sales reps on communication strategy to health care professionals.

    • Senior Sales F&A Manager Belux
      Jun 2022 - Aug 2024 · 2 yrs 3 mos

      - Senior Sales Finance & Accounting manager Belgium - Responsibilities: Collaboration with sales teams to reach sales targets in profitable way, maintaining good relationship with customers and signing plans together in annual contract to grow business together, playing key role in internal system/data simplification as enabler for sales to grow business, recruiting new talents... - Managing 2 finance controller, 4 interns

    • Shave care FBNL F&A manager
      Jun 2020 - May 2022 · 2 yrs

      - Shave care (Gillette, Venus, King C Gillette and Jolly) category Finance & Accounting manager FBNL (France and Benelux) - Responsibilities: Monthly forecast and business update to European HQ, Annual budgeting process given innovation pipeline, market trends, competition etc and overall business analysis and optimization. - Managing 1 intern