London, England, United Kingdom
Data Driven E-Commerce Expert - Marketplace Integration- Multi Channel Strategy
Marketplace Manager : (22 Marketplaces, 6 Countries) - Launching of new marketplaces (Zalando, Privalia, Amazon US, Zalando, ...) - Monitoring and management of marketplaces (turnover, publication rate) - Coordination and optimization of merchandising and retail promotions - Developing and managing resolution processes with customer service around marketplace issues related to customer feedback - Partnering with IT as the business lead on projects to improve marketplace's processes Online Acquisition (Sojeans.com/Jeanstory.com/Asapparis.com) - Working closely with Marketing teams to drive key acquisition channels (affiliate networks, retargeting, emailing, SEM, shopbots) - Evaluation of Key Performance Indicators to monitor traffic, performance and identify any areas opportunities : daily, weekly and monthly reports
Marketplace : (15 Marketplaces, 3 Countries) - Management of product listings and product feeds using a third party software (Neteven) - Implementation of merchandising - Coordination of retail promotions - Building of a strong relationship with the top Marketplaces - Identification of new marketplace opportunities Online Acquisition (Sojeans.com/Jeanstory.com) - Performance analysis of site content and development of strategies for enhancements - Guiding of daily, weekly and monthly reporting across all marketing channels - Working closely with affiliate media partners to exceed account expectations
- French - English translation (helping the English speaking salesteam) - Promotion of the company's products
- Creation of a positive sales experience for customers - Assisting the Store Manager in maintaining an enthusiastic and professional standard of guest service - Ensuring optimum After Sales Service - Stock Management : responsible for transferring stock to warehouse and to other stores
Real Estate Department - Realization of weekly and monthly reporting for all KPIs - Participation in the launching of the new version of Explorimmo.com - Competition monitoring for the website ProprietesDeFrance.com - Benchmarking for the launching of Explorimmo.com on social networks - Organization of the 10 years of Explorimmo.com