San Francisco Bay Area
Digital strategist experienced in B2B SaaS marketing with success in paid ads, copywriting, and ABM. Looking to leverage my knowledge, creativity, and skills in a full-time role.
Pipeline generation through A/B testing, paid ads, and SEO, analyzing industry pain points to craft powerful messaging and visuals that resonate with target personas. Tracks engagement and customer journey through LinkedIn Campaign Manager, Outreach.io, and Gong.
Oversees internal processes for on-campus dorm communities including new member onboarding, project management workflows, and handling internal disputes.
Optimizes annual budget for campus housing serving 9,000+ students, while fostering cross-departmental collaboration, delivering financial reports, and executing strategic program initiatives for 700+ attendees.
Managed finance operations for NACURH 2024 Annual Conference, including budgeting and cash flows, while collaborating with senior management to streamline business operations and leading conference chairs to meet weekly objectives.
Collaborated on a digital marketing plan for a live real estate deal; conducting market research, evaluating financial opportunities, and touring sites, while consistently demonstrating strong presentation, research, and teamwork skills. Awards: First Place (First Competition Project Destined Fall 2022 Internship Program) Third Place (Tishman Speyer x Project Destined World Cup 2022 Internship Program).