Laura Alejandra Sastre R.

Strategy & Operations Director | Digital Transformation Expert | Customer Success Strategist | Strategic Planning - Ex Rappi

Bogota, D.C., Capital District, Colombia

About

I am an Industrial Engineer with a Master’s in Supply Chain Management, driven by the passion to optimize processes, implement innovative technologies, and deliver exceptional customer outcomes. With expertise in operations, digital transformation, strategy, and customer success, I excel in developing scalable solutions that enhance efficiency and drive sustainable growth. Throughout my career, I have successfully led cross-functional teams to achieve impactful results in operations management and supply chain optimization. My approach combines data-driven decision-making, technology integration, and strategic planning to solve complex challenges and position businesses for long-term success. My ultimate goal is to lead transformative initiatives that bridge the gap between business strategy and operational execution, ensuring organizations stay agile and competitive in an ever-evolving market.

Experience

  • Director of Operations at Logistics One Source
    Mar 2026 - Present · 5 mos

  • AbbVie (1 yr 10 mos)
    • Project Manager Colombia
      Mar 2025 - Apr 2026 · 1 yr 2 mos

    • CSC & Continuous Improvement Manager
      Jul 2024 - Apr 2025 · 10 mos

  • City Manager at Foodology Inc
    Jul 2023 - Apr 2025 · 1 yr 10 mos

    • Responsible for the city's P&L and the search for efficiency, reducing costs and expenses to have a profitable operation. • Execute the city's growth strategy. • Responsible for monitoring and controlling the results of operational, sales and marketing, financial and continuous improvement processes. • Lead the operation of 13 dark kitchens and the production center, meeting the quality standards of the organization's brands to deliver the best value and experience to customers. • Responsible for improving metrics associated with stock outs, food cost, sales increase, sales costs, in full - quality, staff turnover, etc. • Lead functional and operational areas of more than 140 people, articulating the company's strategy with the fulfillment of processes on the ground. • Lead and carry out permanent controls on the processes associated with the launches of new brands to achieve expected sales results by aligning the sales, marketing, supply and operations areas.

  • COO- Chief Operating Officer at GoPass Colombia
    Jun 2022 - Jul 2023 · 1 yr 2 mos

    •Responsible for creating the operating model of the entire company, finding opportunities to improve the operation for efficiency and standardization of processes. •Creation and transformation of roles and functions of the organization's employees to comply with the new operating model. •Propose and develop metrics in the service and operations areas to monitor and make business decisions with traceability. •Perform service level diagnoses to provide clients with a better experience developing projects internally and facing operational challenges. •Manage and lead work sessions with stakeholders for the creation of digital initiatives and projects that address operational aspects. •Lead sessions with external clients to support the company's commercial links and proposals with target segments. •Lead large work teams, achieving a change in mindset focused on data and obtaining results through agile initiatives. •Reform, lead and manage the customer service area with more than 50 people to comply with the new processes, follow the customer-focused strategy and improve the area's indicators.

  • Operations Manager - Colombia at Rappi
    Jul 2021 - Jun 2022 · 1 yr

    •Responsible for the logistics operation in Colombia. • Monitoring and compliance with operational metrics to achieve company results and increase the level of service. • Ensure that OKRs and SLAs are met in terms of stockouts, cancellations, order fulfillment, delivery times, defect rates, among others. • Propose and develop scenarios that address the problems and challenges of the operation. • Diagnose problems by finding opportunities in the operation, achieving standardization of processes, transforming the operation. • Fleet distribution and fleet budget management for important events of the year, ensuring availability and compliance and meeting delivery times. • Manage and lead work sessions with stakeholders from the initial stages, as well as follow-up meetings to measure performance metrics. • Lead work teams defining objectives, creating work plans to cover the living and non-living needs of the operation.