Reading, England, United Kingdom
A quick and innovative thinker equipped with knowledge and expertise across the marketing mix. An inclusive marketing leader dedicated to building and developing high-performing teams to deliver the best outcomes from marketing programs to positively impact the business. Experience includes: Demand Generation, Digital Marketing, Marketing Automation, Growth Marketing, GTM strategy & execution, AI workflows and efficiency, SEO, SEM, PPC Advertising, Analytics, Email Marketing, ABM, Content Management, PR, Social, Web Publishing & HTML, People Management, Lead Nurture, Content Marketing, Channel Marketing/Enablement, Events, Webinars, Webinar Host & Moderator, Brand Governance, Finance Management, Agency Management, Agile Marketing, Aprimo, Eloqua, Marketo, SFDC, Wrike, PathFactory, DemandBase, Telecoms, Cybersecurity, Software, Analytics, Start-up, Large corporate, Pre-IPO, Cloud/SaaS company experience.....
- Own the demand generation strategy across partners and end-users for the international region aligned to the global marketing strategy and business goals. - Aligned with field marketing, channel, product marketing, sales, ops, etc. to plan, develop, execute, and measure integrated marketing programs that drive awareness, pipeline and revenue for the business.