Laura Nastasoiu

Digital Marketing Specialist

Bucharest, Romania

About

As a young professional, I am passionate about blending creativity, strategic thinking, and technology to drive impactful work. Whether it’s developing innovative strategies or exploring the latest tech trends, I am dedicated to contributing to meaningful projects in environments that value diversity and equity.

Experience

  • SelfPay (Full-time · 1 yr 8 mos)
    • Digital Marketing Specialist
      Jan 2026 - Present · 6 mos

    • Jr. Digital Marketing Specialist
      Nov 2024 - Jan 2026 · 1 yr 3 mos

      • Implement, manage, and optimize paid ads campaigns (Google, Meta, TikTok, Apple Search) • Support SEO through keyword research and content optimization • Create visuals and video ads tailored for digital campaigns • Assist with performance reporting using Singular and Google Analytics • Contribute to marketing strategies focused on the promotion and growth of the SelfPay Now mobile app

  • Talent Intelligence and Experience Intern at UiPath
    Apr 2024 - Oct 2024 · 7 mos

    • Support the global Talent Intelligence and Employer Branding team in day-to-day activities – planning, delivering, and reporting • Maintain or create various communication and employer branding materials, such as presentations, employee videos, testimonials, one-pagers, etc. • Support the planning and delivery of external events

  • Communications Officer at Narada
    May 2023 - Apr 2024 · 1 yr

    • Social Media management: create and implement posting plan, track performance • Design the monthly newsletter • Design key visuals for campaigns

  • Images Specialist at Simply.TV
    Jan 2022 - May 2023 · 1 yr 5 mos

    • Work with the designated high-impact team on creating images • Edit database information • Research official sources to facilitate the process of creating images

  • Sales Assistant at PULL&BEAR
    Aug 2021 - Dec 2021 · 5 mos