LaTonya H.

Senior Manager, Operations & Merchandising | Wholesale · Logistics · Amazon FBA · eCommerce · 3PL · Inventory

Austin, Texas, United States

About

Operations and Merchandising professional with 10+ years of experience in wholesale operations, ecommerce, marketplace management, and inventory strategy. Skilled in building scalable processes, managing multi-channel fulfillment, and driving operational excellence across DTC, retail, and marketplace channels. Proven expertise in 3PL management, vendor relations, Amazon FBA operations, and merchandising strategy, with a strong focus on ensuring product availability, reducing costs, and improving profitability. Experienced in collaborating with cross-functional teams to streamline operations and achieve key business objectives. Key Impacts: - Maintained 97% OTIF rate across a $6.2M wholesale portfolio, reducing chargebacks 18% YoY - Reduced chargebacks 18% YoY by identifying root causes, tightening compliance standards, and building systematic resolution processes across all retail partners - Unlocked $2.15M in working capital through data-driven inventory repositioning and allocation strategy Areas of Expertise: - Wholesale Operations & 3PL Management - Amazon FBA & Marketplace Operations - Merchandising Strategy & Assortment Planning - Inventory Optimization & Demand Forecasting - Vendor Relations & Dropship Management - Cross-Functional Collaboration & Process Improvement Technical Tools: NetSuite, SAP, Shopify, Amazon Seller Central, Rithum (CommerceHub/DSCO), Mirakl, EDI (SPS Commerce), NuORDER, Manhattan WMS, SQL, Tableau, Advanced Microsoft Excel, Asana, Jira.

Experience

  • Wholesale Operations Manager at LUNYA
    2023 - Present · 3 yrs 7 mos

    Led and supported wholesale and sales operations, including order entry, planning, allocations, fulfillment, returns, chargebacks, invoicing, and reporting. Utilized EDI and vendor platforms to manage shipping approvals, packing lists, ASNs, and invoicing while ensuring compliance with customer-vendor requirements and VAS updates. Improved dropship accuracy, optimized ERP and order management systems, and reduced chargebacks by identifying root causes and implementing corrective actions. Conducted risk analysis, provided financial forecasts, and delivered actionable insights to leadership. Strengthened collaboration with 3PL partners to enhance distribution, streamline processes, and improve service levels.

  • Merchandising & Operations Manager at Zero Foxtrot
    2022 - 2023 · 1 yr

    Directed merchandise planning and demand strategies, optimizing inventory budgets and stock levels across product categories. Collaborated with product designers and suppliers to develop assortments, set pricing strategies, and negotiate terms to enhance margins. Leveraged forecasting models and data analysis to improve demand accuracy, reduce stock-outs, and minimize excess inventory costs. Conducted category performance analysis to identify growth opportunities and align inventory strategies with business goals. Streamlined order lifecycle processes, implemented reporting systems to monitor logistics performance, and supported category plans with data-driven recommendations for product launches, promotions, and pricing. Partnered cross-functionally to implement supply chain automation and drive operational efficiency.

  • Two's Company ()
    • Dropship Operations Lead
      2020 - 2022 · 2 yrs

      Led dropship coordination for key product categories, ensuring timely vendor deliveries and seamless system integration. Implemented software asset management tools to enhance tracking and real-time data exchange. Drove improvements in on-time delivery and reduced order errors, collaborating with inventory teams to optimize stock levels and reduce overstock and stock-outs. Troubleshot operational issues and partnered with tech teams to enhance system automation. Fostered supplier relationships to ensure product availability and lead cross-functional projects to enhance ERP and WMS systems for improved scalability and efficiency. Supervised assistant to streamline daily operations.

    • Senior Inventory Management Specialist
      2015 - 2020 · 5 yrs

      Managed procurement and merchandising for the Cupcakes & Cartwheels division, overseeing inventory purchasing, vendor relations, and reporting to meet in-stock goals. Led negotiations with suppliers, securing cost savings and improving delivery performance. Developed and implemented inventory and merchandising strategies to optimize stock levels, reduce carrying costs, and maintain high on-time delivery rates. Collaborated with product teams to align purchasing with sales forecasts, design trends, and production schedules. Directed vendor contract management and inventory planning, driving cost reductions while ensuring product availability. Analyzed sales and item trends to provide forecasting insights, adjust re-buy quantities, and manage cancellations to effectively align inventory with business needs.

  • Ecommerce Planner at Bed Bath & Beyond
    2011 - 2015 · 4 yrs

    Managed procurement for assigned categories, sourcing suppliers, negotiating contracts, and ensuring timely delivery of materials. Conducted market research and trend analysis to identify new product opportunities and drive category expansion. Collaborated with marketing, merchandising, and operations to develop product assortments and align on promotions. Analyzed sales data to optimize inventory and increase stock turnover. Led supply chain operations for e-commerce, ensuring timely replenishment and fulfillment of online orders. Identified inefficiencies and implemented process improvements, enhancing cycle times and order accuracy across multiple distribution centers.