Lars Sandstrom

Coffee Expert I Sales Development I Nestlé Professional Sweden I National Team Coach SGF H60 Senior Golf Tour

Greater Stockholm Metropolitan Area

About

Business developer, trends and market insight with focus on the Nordic markets. Worked with coffee all my life and love to educate others in how to #makecoffeebetter

Experience

  • Nestlé Professional (Stockholm, Stockholm County, Sweden)
    • Commercial Specialist
      Sep 2023 - Present · 2 yrs 11 mos

    • CCSD Manager (category channel sales development)
      Jan 2020 - Apr 2024 · 4 yrs 4 mos

  • Key Account Manager at Nestle
    Jan 2002 - Dec 2019 · 18 yrs

  • Marketing Manager AFH at Kraft Foods
    Aug 1996 - Jan 2001 · 4 yrs 6 mos

    Head of Nordic Marketing team Away from home Professional department . Responsible for implementing brand strategy, product development, portfolio strategy, yearly marketing plans and leading employers development and daily work. Special achievements by me; introducing Gevalia espresso portfolio range, training and concepts, development of Gevalia coffee concept for Pressbyrån and introduction of Marabou confectionery in the Nordic Away from home channel.