Dionysos, Attiki, Greece
I am a Digital Marketing & SEO Specialist at Tsekouras Security, focused on building and optimizing digital growth strategies that increase online visibility, brand awareness, and lead generation. My work combines SEO, Performance Marketing, Google Ads, WordPress, content development, social media management, AI-powered marketing workflows, and Plesk platform management. I am involved in the strategic planning, execution, and optimization of digital initiatives that support both the company’s commercial goals and customer experience. With a background in Business Administration and practical experience in digital marketing, website optimization, and hosting platform administration, I approach every project with a results-driven mindset. My focus is not only on creating content or campaigns, but on developing digital assets that improve visibility, attract qualified traffic, and generate measurable business value. Key areas of expertise: • SEO & content strategy • Google Ads & performance marketing • WordPress / Elementor website optimization • Plesk platform management • Website hosting administration • Social media management • AI-powered marketing workflows • GA4, Google Tag Manager & conversion tracking • Brand awareness & lead generation My mission is to combine strategic thinking, technical expertise, creativity, and data-driven decision-making to contribute to the growth and digital transformation of the Tsekouras Security brand.
At Tsekouras Security, I am responsible for the end-to-end management of digital campaigns, including Google Ads, Meta platforms, and Performance Max. I lead the company’s SEO optimization strategy for the new corporate website, with a strong focus on on-page SEO, technical SEO, and local search, leveraging tools such as RankMath, Ahrefs, Screaming Frog SEO Spider, Broken Links Checker, and AI-powered SEO analysis tools. I design and maintain the company’s WordPress site using Elementor Pro, ensuring both performance and user experience are fully aligned with business goals. I also integrate AI-driven strategies to optimize digital marketing, from content generation and automation to data-driven decision-making. Additionally, I implement content strategies across social media and email marketing flows, utilizing tools such as Google Analytics, Search Console, Tag Manager, Mailchimp, and Meta Business Suite. I consistently monitor KPIs and deliver detailed performance reports to assess and improve the effectiveness of each campaign. My goal is to ensure that every digital action — enhanced by artificial intelligence — delivers measurable impact and actively contributes to the company’s continuous growth.
Write and edit product content that will be published on e-Commerce websites/portals. Work closely with different teams (product management, graphics, sales) to provide updated content that will be shared across e-Commerce platforms. Assist in the formulation of strategies to build a lasting digital connection with consumers Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.) Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness. Be actively involved in SEO efforts (keyword, image optimization e.t.c.) Prepare online newsletters and promotional emails and organize their distribution through various channels Provide creative ideas for content marketing and update website Collaborate with designers to improve user experience Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, GT-Metrix, etc.) Acquire insight in online marketing trends and keep strategies up-to-date. Maintain partnerships with media agencies and vendors Monitor changes in product sales by using web analytics and Excel spreadsheets (pivot tables, vlookups, etc) to stay organized. Ability to multitask and meet deadlines while maintaining attention to detail.
Email Marketing - SEO & PPC - Web Analytics - Market Research - Marketing Analysis -Wordpress - Social Media Marketing
Measure ROI and KPIs and prepare budget Oversee our social media accounts Manage and improve online content, considering SEO and Google Analytics Stay up-to-date with digital technology developments Monitor competition and provide ideas to stand out
Ecommerce - Market Research - Email Marketing - Web Analytics - B2b - B2C - Data Entry - SEO - Search Engine Marketing (SEM)