Germany
I am a senior automotive executive with more than 25 years of international OEM leadership across Sales, Remarketing, Network Development and Aftersales in Europe and Asia. My career spans Volvo Cars, PSA, Opel and General Motors, with a consistent focus on building high-performing commercial organisations, transforming used-car value chains and improving profitability in multi-market environments. I combine strategic vision with operational execution: translating global corporate strategy into market-fit commercial plans, building digital-first remarketing systems, managing P&L responsibilities and developing networks that support ICE and NEV business models. I have led international teams, integrated European operations into global structures and delivered measurable improvements in margin, stock turn, retail readiness and customer experience. Key strengths include: • Remarketing & Used Car Strategy (global & regional) • Residual Value Management for ICE & NEV portfolios • Retail Network Expansion & Performance Steering • Digital Transformation of Used Car Retail & Wholesale • Pricing Strategy, Data & Business Intelligence • Multi-Market Leadership (Europe & Asia), Culture Integration • Subscription & Direct-to-Consumer Sales Models • Cross-Functional Stakeholder Leadership (Sales, Marketing, Finance, Supply, Product) I am a native German speaker, fluent in English and intermediate in Chinese (need some practice), with extensive experience working in Global business environments. I thrive in dynamic organizations that value innovation, transparency and sustainable results.
Commercial Models - Digital Sales Channels - Mobility Economics Since transitioning from Volvo, I have dedicated my time to a combination of freelance advisory work and focused learning initiatives. Assessing direct to consumer vs. wholesale sales models and their implications for profitability, customer experience, and commercial governance Exploring the future role of digital and hybrid sales channels, including agency concepts and new distribution structures within an evolving mobility ecosystem Applying AI based efficiency tools to commercial, operational, and decision making processes Evaluating mobility versus ownership models and their influence on customer value and cost structures Developing residual value centric mobility strategies that position RV as the primary driver of monthly mobility costs, while ensuring long term economic viability through extended lifecycle management up to the scrapping value of the car This period has allowed me to deepen my expertise, gain valuable distance from my previous role, explore new creative business models, and prepare for either a new professional role or the continued development of a premium, internationally oriented automotive advisory practice.
Comprehensive Used Car Management Strategy from central development into global operations Digital Wholesale and Retail Sales Strategy for Used Cars - integrated concept on global level Central Used Car Locator development for 27 Markets across the globe - online retail solution Multi-Cycle Concept from Remarketing to Retail Sales to support Subscription Models Remarketing Sales and Operations Strategy / Export & Trade Sales solution Cross Border Platform development and implementation - part of online sales strategy Automated Business Intelligence flow through data integration and analysis for retail and wholesale Leading by numbers - taking decisions based on data and information Used Car Program Development driving Customer Retention and Experience in more than 40 markets. Central Used Car Campaigns with global reach Residual Value Management - as part of new Vehicle Development process, Pricing strategy, Sales channel definition and Used Car Remarketing (focus on own network first). Whole-Life Cost events Business Plan development.
Comprehensive Used Car Management Strategy (central) Digital Wholesale and Retail Sales Strategy for Used Cars - Online Retail Global Used Car Locator development for 26 Markets across the globe Multi-Cycle Concept to support New and Used Car Subscription Models Remarketing Sales and Operations Strategy incl. Export and Trade Sales Cross Border Tool from draft to implementation - part of online sales strategy Business Intelligence for retail and wholesale - leading by numbers with transparent decisions Used Car Program Development and Strategy with focus on Customer Retention and Residual Values Residual Value Management - as part of Vehicle Development, Pricing, Sales and Used Car Remarketing
Integration of Opel‘s European Used Vehicle Operations into PSA Group: Global Used Car Locator "Opel Certified Used Vehicles" Trade-In Tool and lead engine Used Car Evaluation-Tool Remarketing Price Index (RPI) with AUTOBIZ Development of a new KPI set for Retailers
Development and Implementation of Opel's new European Used Vehicle Sales strategy from scratch Performance measurement, tracking of Key Performance Indicators and Target setting Certified Pre-owned program - "Opel Certified Used Vehicles" including Dealer Certification
Implementation of Opels European Remarketing Strategy Remarketing Sales and Operations Ongoing development of "G2 Certified Used vehicles"
Implemenation of General Motors Europe multibrand CPO Program "G2 Certified Used Vehicles" in Central and Eastern Europe